Marketing

More than 1-in-4 Rite Aid locations now reflect the latest in healthcare retailing — the company's Wellness store format, the concept that serves as a cornerstone to Rite Aid's overall health-and-wellness solution, John Standley, Rite Aid chairman and CEO, told analysts Thursday morning.

"From a strategic standpoint, it's important to note that our Wellness stores will serve as a primary vehicle for launching innovative merchandising solutions, expanded healthcare offerings and, over the next few years, our relocation and new store program," he said.

Skechers USA has filed a lawsuit against Reebok International for selling footwear that, according to Skechers, infringes on its Go Walk product line.

The suit, filed in the United States District Court for the Central District of California, seeks compensatory and punitive damages as well as injunctive relief for infringing on Skechers’ patent and trade dress rights and for unfair competition. The suit states that Reebok is selling the infringing products under the name Reebok Walk Ahead RS.

American Standard Brands president and CEO Jay Gould was appointed to the board of directors of American Standard’s parent company, LIXIL Corporation.

Gould joined American Standard Brands in January 2012.

According to the company, Gould executed a plan that quadrupled the company's EBITA, grew sales by 10% and improved gross margins by 700 basis points.

Fresh & Easy has launched a full-scale marketing campaign inviting customers to discover the company’s new image.

Since transferring to new ownership in November, the company said, it has reinvigorated the brand and its stores with the aim of being the anytime, anyway, anywhere solution for getting healthy, convenient and affordable food.

Matthews, N.C. -- Family Dollar Stores, announced that it has named Jeffrey Thomas senior VP-merchandise operations. He replaces Scott Zucker, who left the company at the end of May.

Thomas joined Family Dollar in 2003 as a director of vendor performance. He went on to assume roles with increasing responsibilities, and in 2013, was named VP-merchant services.

By Jason Christoff, PE, LEED AP BD+C

The way business is executed within the retail construction industry may never be the same. The Great Recession is finally behind us, but it has changed how retailers deliver stores, as well as how architecture and engineering professionals design them. The A/E delivery model is constantly being reimagined to meet the needs of the changing market, but typically not as quickly or drastically as within the last five years.
 

Plano, Texas - Rent-A-Center Inc. has named Mike Case to VP marketing strategy and insights. Case is responsible for global administration of customer insights/market research, marketing analytics, business innovation, CRM and loyalty.

Recently, Case served as VP marketing and senior loyalty officer for La Quinta Inn & Suites Earlier in his career, Case held leadership positions in organizations such as American Airlines, Brierley & Partners, Sage Telecom, First USA Bank and Virgin America.

Information Resources, Inc. (IRI) has named former Carrefour Group executive José Carlos González-Hurtado as president of International.

González-Hurtado will be responsible for the strategy and execution of all IRI services in international markets, including Europe, Asia Pacific, Australia, South Africa and New Zealand.

Global brand agency CBX has appointed Anthony Simon as group director of its branded environments team. Simon will report to president of CBX Branded Environments Joseph Bona.

Simon joined CBX from TPG Architecture, an architecture and design firm in New York City, where, as design director, he was a responsible for business development, direction and management of design concepts and staff, and account relationships. His key accounts included Perry Ellis, Original Penguin, Crocs, Adidas, Charming Charlie, HTC, RXR and The Empire State Building.