Marketing

Canton, Mass. – Dunkin’ Donuts is growing its presence in the Hoosier state. The company has signed multi-unit store development agreements with two existing franchise groups to develop 46 restaurants in Indiana during the next several years.  

Express Inc. is turning to Kate Upton again as an integral part of the company’s turnaround strategy.

The retailer, which has seen stunted growth in recent years, hired the trendy supermodel last fall, the company's first time featuring a celebrity in an ad campaign in over a decade. Now Upton is back for spring promotions.

Brentwood, Texas -- Tractor Supply Company will open its 1,400th store, in Eunice, Louisiana, on Feb. 21. The location is one 110 to 115 new stores the retailer plans to open this year.

"We are thrilled to be celebrating another milestone in Tractor Supply's growth story, with the opening of our 1,400thstore," said president and CEO Greg Sandfort. "We believe there is still tremendous expansion potential ahead, and we are excited for the opportunity to serve the rural lifestyle in new markets."

Target Corp. is reportedly localizing the assortments at its smaller-footprint Target Express stores to a high degree.

The Minneapolis-St. Paul Star Tribune reported that since opening its first Target Express in the Dinkytown neighborhood of Minnesota in summer 2014, the discounter has carefully considered local customer demographics when stocking shelves.

Scottsdale, Ariz. -- Amazing Lash Studio, a fast-growing franchisor of eyelash extension studios is starting 2015 by welcoming new regional developer partners who will open nearly 100 studios in Nevada, Utah, Idaho, Illinois, New Jersey and New York. This nearly doubles the coverage of the Amazing Lash Studio brand to 15 states across the country.

Franchise veterans Ren and Michelle Waters have partnered with Terry and Leslie Rock to develop 20 studios in the Nevada, Utah and Idaho regions for Amazing Lash Studio.

Leading branded footwear company Wolverine is eyeing 2015 as a year to focus on omnichannel and expansion.

The parent company of Stride-Rite, Merrell and other brands says it is poised to realign its resources to address a fundamental shift in consumer shopping behavior and allow for greater focus on important omnichannel initiatives.

Michaels is broadening is involvement with a global charity focused on improving the health of children and families.

Michaels and its subsidiary Aaron Brothers have supported Starlight since 2010. The expanded partnership will increase the company's involvement through a wide range of programs that include corporate contributions, in-store promotions, customer donation programs, associate-driven events and giving, vendor engagement, product donations and more.

New York -- Jonathan Ive, senior VP of design at Apple, is working on a redesign of Apple stores to make them feel more like a “natural” environment for the forthcoming Apple Watch, according to an article in The New Yorker.

“Ive has begun to work with (Angela) Ahrendts, Apple’s senior VP of retail, on a redesign-as yet unannounced-of the Apple Stores,” author Ian Parker writes in the article.