Marketing

Big Lots is targeting Hispanic shoppers with a new Spanish language information hub for Latino customers. 

Big Lots Latino, which provides culturally relevant information including tips and ideas on home decor, beauty & health, food & recipes, and crafts, is just one additional way the company is diversifying its multicultural outreach to this rapidly growing segment of the U.S. population

Canton, Mass. - Dunkin' Donuts has opened its newest hotel location at the Great Wolf Lodge in Sandusky, Ohio, making it the fifth restaurant to open under a franchising agreement between Dunkin' Donuts and Great Wolf Resorts. Dunkin' Donuts has existing restaurants at Great Wolf Lodge in Concord, North Carolina; Williamsburg, Virginia; Traverse City, Michigan; and Fitchburg, Massachusetts.

It doesn't really matter whether shoppers are familiar with hoops star Emmanuel Mudiay yet, because Foot Locker is launching a campaign that explains everything.

The specialty athletic retailer has launched a YouTube video campaign called "Life Changes After the Draft" – a series of four, 15-second commercials with Under Armour featuring top-NBA Draft prospect Emmanuel Mudiay.

Retail licensing group Sequential Brands, whose brands include Jessica Simpson, Ellen Tracy and Avia, is buying Martha Stewart's lifestyle collection, although the domestic diva will maintain creative control over product.

New York -- The home and lifestyle company that domestic diva Martha Stewart launched in 1997 has been acquired in a cash-and-stock deal valued at approximately $353 million. It’s a big comedown for a company that was valued at $2 billion on the day of its initial public offering in 1999, but whose fortunes have been on the downslide for a while now.

Men's Wearhouse is inspiring a future generation of men to shop its stores with its eighth annual National Suit Drive.

The six-week initiative collects donations of gently-used professional attire for unemployed Americans. The clothing will be distributed to over 180 local non-profit organizations that provide job-ready skills, training and seminars to disadvantaged men and women entering or re-entering the workforce. As part of this year's National Suit Drive, Men's Wearhouse is issuing a challenge to consumers to meet or exceed the goal of 250,000 donated items.

Columbus, Ohio -- Big Lots is diversifying its multicultural outreach. The off-price retailer announced the launch of Big Lots Latino, a new Spanish language information hub for Hispanic customers. The site provides culturally relevant information including tips and ideas on home decor, beauty & health, food & recipes, and crafts.

Barnes & Noble Inc. has appointed a Home Depot president and a former executive of PaineWebber as two new independent directors to its board ahead of the company's separation of its retail and college businesses.

The new board members are Ann-Marie Campbell, president of the southern division of Home Depot, and Paul B. Guenther, former president of PaineWebber Group Inc., the parent company of Paine Webber, Incorporated.