Marketing

The menswear market is hot. Men’s apparel sales in the United States rose 2% in 2014 to $61.3 billion, up from $60.8 billion in 2013.

And Men’s Wearhouse — one of North America’s largest menswear specialty retailers with 1,758 stores — has been taking note.

The retailer is capitalizing on the category’s growth via acquisition-fueled expansion, new designer collections and more customized products and service.

Hudson, Ohio -- Jo-Ann Fabric and Craft Stores announced a key hire in marketing, and a promotion in merchandising.

Jo-Ann has hired Amy Parker as senior VP, marketing & advertising. Most recently, Amy was the chief marketing officer for Pet Supplies Plus and prior, chief marketing officer for the home division at Sears Holdings.

Previously, she was with Michaels, Toys “R” Us, and several other multi-unit chains.

Jo-Ann Fabric and Craft Stores, the nation’s leading fabric and craft specialty retailer, has announced two significant organizational changes in the merchandising and marketing areas.

Megan Featherston, formerly senior vice president, merchandising, at Jo-Ann, has been promoted to executive vice president, merchandising & marketing. In her new role, Megan will oversee the retailer’s merchandising, marketing, Joann.com and business intelligence and analytics teams.

Michaels is giving children a Passport to Imagination this summer with a new free program.

This year, the low-cost, in-store sessions will focus on summer vacation fun, including lake picnics, afternoons at the beach, county fairs, music festivals and more. Passport to Imagination begins July 6 and will run through Aug. 21 in all Canadian stores, with three classes per week, on Monday, Wednesday and Friday from 10 a.m. to noon.

Dallas – Executive shuffling continues at off-price retailer Tuesday Morning Corp, which is now searching for a new CFO.

The company announced that Jeffrey N. Boyer, executive VP, chief administrative officer and CFO, has resigned his position effective July 22. Boyer, 57, will assume the role of executive VP and CFO at Pier 1 Imports Inc. on July 27.

Blue Apron. Dollar Shave Club. The RealReal. The Honest Company.

New York -- The off-price segment is on fire, but newcomers to the sector should watch out, warns a report by Moody’s Investors Service.

The U.S. off-price apparel and home products segment continues to grow rapidly as consumers who developed a taste for cheaply priced luxury goods during the recession keep up their hunt for bargains, Moody's Investors Service said in a new report.

Looking for a piece of the growing off-price pie, Kohl's has officially opened its Off Aisle concept in New Jersey.

Kohl’s is testing the off-price waters by opening a discount store in Cherry Hill, N.J., this summer called "Off Aisle by Kohl's."