Marketing

HOFFMAN ESTATES, Ill. — Kenmore's new Elite Signature Trio refrigerator model boasts extra capacity, smart features and a fresh design that consumers have come to expect from kitchen appliances, the company said.

San Francisco -- Gap will open two Athleta store this week in Manhattan’s Upper East and Upper West side neighborhoods. The openings mark the women’s active wear brand’s entry into the East Coast market, and support Athleta’s plan to open up to 50 stores by 2013.

“Entering New York is a significant milestone for us as we aim to grow our share of the $31 billion women’s active wear market,” said Scott Key, senior vice president and general manager of Athleta.

NEW YORK — Macy’s chairman, president and CEO is walking on air these days as the nation’s leading department store chain continues to deliver impressive results amid a recessionary economy that has other operators floundering for sales.

SANTA CLARA, Calif. and BENTONVILLE, Ark. — Walmart announced that its video-on-demand service Vudu is now available for the iPad. 

iPad users can go to Vudu.com and browse through Vudu's entertainment content library, which includes more than 20,000 blockbusters, Hollywood classics, independent films and TV episodes, then rent or purchase and watch them instantly. For one touch access to Vudu, customers can add a Vudu icon to their iPad desktops by clicking the "Add to Home Screen" button when on Vudu.com.  

ST. PETERSBURG, Fla. — HSN announced that it has launched a new campaign inviting customers to determine what products are featured in its new specialty More to Like" online store, found at HSN.com/like. Products are determined based on "likes" on the HSN.com, HSN Mobile or HSN's Facebook page.

Cincinnati -- Macy's reported a whopping 63.9% increase in its second-quarter profit, beating Wall Street estimates. The department store chain is also raising its full-year profit outlook.

Chairman and CEO Terry J. Lundgren described the quarter as "the most successful second quarter and spring season in more than a decade," adding that it came on top of an impressive first half performance last year.

ST. LOUIS — Brown Shoe Company announced that it has made four strategic additions to the leadership team within its American Sporting Goods division, appointing James Hoff as VP sales across all ASG brands, Alan Vickers as VP international, Brad Little as VP and brand manager Avia and Nevados, and Jorge Cabrera as VP athletic product development.

MENOMONEE FALLS, Wis. — Kohl's announced that its board of directors has elected John Schlifske as a new board member, effective immediately. He has been elected to a term expiring at Kohl's 2012 annual shareholders meeting and will be eligible for re-election by Kohl's shareholders at that time. He will initially serve on the board of directors' governance and nominating committee.