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Marketing

  • Whirlpool celebrates 100 years

    BENTON HARBOR — Whirlpool Corp. is celebrating its 100th anniversary with a number of local events and recognition of employees throughout the world.

  • Dollar Tree opens at Pine Tree Shopping Center

    Portland, Maine -- Brixmor Property Group announced a 11,002-sq.-ft. Dollar Tree recently opened at Pine Tree Shopping Center, in Portland, Maine.

    Brixmor, based in New York City, is the owner of Pine Tree Shopping Center.
     

  • Kohl’s adds $30 million to holiday ad budget; most spent on digital, social media

    Menomonee Falls, Wis. -- A Friday report in Advertising Age said that Kohl’s Corp. has added $30 million to its fourth quarter marketing spend in order to pad its efforts to garner holiday shopping dollars.

    In 2010, the retailer spent $113 million on measured media in the fourth quarter, according to the report, and will spend about $143 million this year. Annually, Kohl’s spends $340 million.

  • Walmart uses online push to launch three Black Friday events on Thanksgiving

    Bentonville, Ark. -- Wal-Mart Stores said Thursday that it will kick off the holiday season at 10 p.m. on Thanksgiving with three Black Friday sale events.

    Black Friday circulars were released Thursday via Facebook and walmart.com to promote the early savings, which include specials on electronics and toys.

    "Our customers told us they would rather stay up late to shop than get up early, so we're going to hold special events on Thanksgiving and Black Friday," said Duncan Mac Naughton, chief merchandising officer, Walmart U.S.

  • Report: JCP’s Johnson taps former Apple colleagues for new team

    New York City -- A Thursday report by the Wall Street Journal said that new J.C. Penney CEO Ron Johnson, who recently left Apple to run the department store chain, is recruiting other former Apple players to join the J.C. Penney team.

    According to the report, J.C. Penney is nearing a deal with Michael Kramer, former CFO of Apple Retail from 2000 to 2005 and currently CEO of Kellwood Co., to join J.C. Penney as its COO. WSJ cited people familiar with the matter, and said Kramer will start at Penney effective Dec. 1.

  • Advance Auto drives up earnings, raises outlook

    ROANOKE, Va. — Advance Auto Parts is raising its full year EPS outlook following an impressive 37% increase in third quarter earnings. According to Mike Norona, EVP and CFO, the company now expects its annual 2011 EPS outlook to be $4.90 to $4.95. For the third quarter, the cmpany reported that earnings per diluted share were $1.41 compared with $1.03 for the same period last year.

  • Kohl's profit soars 20% in Q3

    Menomonee Falls, Wis. -- Kohl’s Corp. reported Thursday that profit for the quarter ended Oct. 29 rose 20% to $211 million, compared with $176 million in the year-ago period.

    The retailer cited cost cuts and strong demand for exclusive brands for the strong performance, which matched Wall Street expectations.

  • Kohl's posts 40% EPS growth in Q3

    MENOMONEE FALLS, Wis. — Jennifer Lopez' and Marc Anthony's split had little impact on sales of their respective brands at Kohl's, which reported its third-quarter results Thursday. According to Kevin Mansell, Kohl’s chairman, president and CEO, "the launch of [the] Jennifer Lopez and Mark Anthony brands during the quarter met [the company's] aggressive sales plans."

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