Marketing

NEWARK, N.J. — Inergetics, a developer of nutraceuticals and nutritional supplements, introduced Martha Stewart at the National Association of Chain Drug Stores Total Store Expo at the Sands Expo and Convention Center in Las Vegas Monday, August 12. 

Stewart was there to support the partnership between Martha Stewart Living Omnimedia and Inergetics, Inc. as well as to promote the launch of Martha Stewart Essentials — a complete line of whole-food-based supplements created with Inergetics, specifically targeted for women.

BOCA RATON, Fla. — Office Depot is extending an olive branch to its largest shareholder, Starboard Value LLP, to settle a dispute about who should serve on the company’s board of directors. 

In a press release, Office Depot said that if CEO Selection Committee members Tom Colligan and Marsha Evans are re-elected, the company would immediately invite to its board of directors any of the three Starboard nominees recommended by proxy advisory firms Institutional Shareholder Services (ISS) and Glass Lewis who are not elected.

Acton, Pa. -- Action Services Group, a national lighting, sign and electrical maintenance company, has signed a service agreement with The Starboard Group to provide exterior sign and lighting maintenance services for its 75 Wendy’s restaurant units.

The two-year maintenance program covers proactive, scheduled quarterly visits to the Wendy’s restaurant units located in Alabama, Florida, New Jersey, Pennsylvania, and Virginia under a fixed monthly fee.  

PHILADELPHIA — Pep Boys, a leading automotive aftermarket service and retail chain, announced the appointment of Jim Flanagan as chief human resources officer, effective August 26. 

New York -- Online shopping site Gilt has appointed Tracey Weber as COO, effective Sept. 3.  She will have responsibility for many of Gilt's operations, including Gilt City, international, customer service, and merchandise planning, as well as oversee several new strategic initiatives.
   
Weber joins Gilt from Citibank, where she was the managing director, North America Internet and mobile and global product.

NEW YORK — Gilt, an online shopping website, has appointed Tracey Weber as chief operating officer, effective September 3. Weber joins Gilt from Citibank, where she was the managing director, North America Internet and mobile and global product.  

In her role as chief operating officer, Weber will have responsibility for many of Gilt's operations, including Gilt City, international, customer service and merchandise planning; she will also oversee several new strategic initiatives. Weber will report directly to CEO Michelle Peluso.

Tampa, Fla. — Burger 21 has signed its first franchise agreement in Arizona. The deal will bring the first Burger 21 restaurant in the western U.S. to Chandler, Ariz., expanding the brand’s footprint to nine states.

The franchisee plans to open in Chandler next year and then to pursue a second unit in Phoenix. To date, Burger 21 has nine open locations and 17 franchised restaurants in development across the country.

BENTON HARBOR, Mich. — Whirlpool Corporation has entered into agreements to become a majority shareholder in Hefei Rongshida Sanyo Electric Co. Ltd., a leading home appliances manufacturer based in Hefei, China.

Through this transaction, a Whirlpool Corporation subsidiary will acquire all shares currently owned by Sanyo Electric Co. Ltd. and Sanyo Electric Co. (China) Ltd., and purchase new Hefei Sanyo shares via a private placement.