Dan Berthiaume
ARTICLES BY THIS AUTHOR
- 11/2/2022
Consumer-facing companies are increasingly joining tech forces
Retailers and consumer-facing brands are discovering the advantages of sharing technological capabilities. - 11/2/2022
Survey reveals where Gen Z holiday shoppers are heading
Retailers seeking business from young holiday shoppers need to be present in one specific channel. - 11/2/2022
Hudson’s Bay connects holiday windows to interactive AR experience
Hudson’s Bay Co. is using augmented reality (AR) to bring customers “inside” the holiday window display of its downtown Toronto store. - 11/2/2022
Dick’s Sporting Goods invests in resale marketplace
Dick’s Sporting Goods is moving forward in a big way with its burgeoning resale market presence. - 11/2/2022
American Eagle launches holiday promotions on BeReal, TikTok, Roblox
American Eagle is continuing to use metaverse and social media promotions into holiday season. - 11/1/2022
Pacsun promotes holiday across metaverse, social channels
Metaverse pioneer Pacsun is keeping an immersive focus with its new holiday promotional campaign. - 11/1/2022
Midwest grocer Woodman’s Markets streamlines retail media offering
An independent regional grocery chain is launching a centralized, white-label, self-serve supplier media portal. - 11/1/2022
Cyber Week signals look encouraging
A new survey indicates most consumers are still interested in the traditional “Cyber Week” (Thanksgiving – Cyber Monday) holiday shopping period. - 11/1/2022
Etsy rolls out mobile image-based search
Users of the Etsy iOS app who find themselves at a loss for words have a new option to find desired items. - 11/1/2022
FedEx’s ShopRunner e-commerce platform launches new mobile app
FedEx is attempting to offer a streamlined, mobile experience for users of its ShopRunnner e-commerce solution.
