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ARTICLES BY THIS AUTHOR
- 4/21/2021
Retailers' next challenge: Bringing consistency to the frontline
Retailers experienced tremendous challenges over the last year as they coped with the pandemic. - 4/19/2021
Survey Confirms: Retailers, Shoppers Ready to Roar Back
People are coming out of their long COVID-19 hibernation, and they are eager to shop. - 4/15/2021
Retail's worst kept secret - its growing returns problem
In 2020, U.S. retail returns totaled $428 billion. That's 10.6% of total retail trade. - 4/14/2021
Ad Explosion: Retailers poised to become the next media moguls
Expect more retailers to build out their online ad platforms. - 4/13/2021
Boost customer data accuracy and combat fraud with phone verification
As e-commerce booms, so does online identity fraud. - 4/11/2021
How retailers can unify the offline and online customer experience
The pandemic has left retailers asking two major questions. First: When people can’t — or won’t walk — into my store, how can I retain customer connection and loyalty? Second: When things return to a relative normal, how will I position my brand for long-term competitive success? - 4/11/2021
Going mobile spurs e-commerce growth
Delivering an engaging and inspiring digital experience to consumers is one guaranteed way to establish a competitive advantage in the e-commerce market. - 4/1/2021
For Supermarkets and Big Box, a Change of Scene in Design
About 80% of shopping is still in store, so store design still matters a lot - 3/29/2021
Sharpen your pricing and promotions in a chaotic market
Even pre-pandemic, retailers were keenly aware of intensifying pressures on their businesses. - 3/22/2021
Creating engaging retail ads that get more clicks
Whether walking down the street or scrolling through a newsfeed, consumers see countless amounts of ads daily. - 3/18/2021
BOPIS is here to stay, here’s what retailers need to consider now
By now, we know that BOPIS is a critical service for retailers that also offers a safe and convenient shopping option for consumers. - 3/17/2021
Bankruptcy — A New Beginning for Smaller Businesses
The past decade has been rough on the brick-and-mortar retail industry, particularly for smaller companies that faced competition from big-box retailers on one side and online retailers on the other.
