Amazon store for U.S. SailGP pro sailing team includes on-demand items
Amazon is now an official sponsor and retail partner of the Rolex SailGP global championship sailing competition’s U.S. entrant.
The online giant is partnering with the U.S. SailGP pro sailing team to let customers shop a curated assortment of fashion and accessory items, including exclusive designs created via the Amazon Merch on Demand print-on-demand service that allows consumers to shop for fan merchandise.
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"We are thrilled to partner with one of the biggest and most recognizable companies in the world, Amazon," said Mike Buckley, U.S. SailGP Team CEO and co-owner. "This represents a major milestone for our team and our sport as we continue to expand our audience, bring new fans into the world of sailing, and showcase the excitement and innovation that SailGP represents."
All products are eligible for fast, free Prime delivery. Customers can also shop curated storefronts from pro sailors including Anna Weis, Mike Buckley, Hans Henken and Peter Kinney, featuring everyday items and training products across fashion, travel, beauty, and skincare.
As part of the partnership, Amazon's logo will be featured on the U.S. SailGP team's jib sail.
"Amazon has strong ties to sports and fitness, and we are proud to not only offer a wide selection of products and entertainment that help fans cheer on their favorite team or explore a new hobby, but also to create immersive experiences that bring customers closer to the action," said Jenny Freshwater, VP of Amazon fashion and fitness. "We're excited to collaborate with the U.S. SailGP team and for our customers to discover the world of sailing and learn more about the amazing athletes transforming the sport today."
Global mixed martial arts organization UFC also collaborates with the Amazon Merch on Demand service to provide a selection of officially licensed fan gear products, featuring an array of original designs. Consumers can shop Amazon online storefronts to choose from among hundreds of new and original UFC designs that have previously not been available.
The U.S. SailGP Team is led by co-owners Ryan and Margaret McKillen and two-time world champion Mike Buckley. Seven-time world champion Taylor Canfield is the driver, and the U.S. team is one of 12 national teams in the Rolex SailGP global championship that races in locations around the world.
