News

Party City files for IPO, plans 350 new stores
Rockaway, N.J. – Party City is joining the initial public offering (IPO) party. The retailer has filed paperwork for an IPO that could raise as much as $428 million and value the company up to $2 billion.

One of the main reasons Party City wants to take its celebration public is to support planned growth of 350 new North American stores. The retailer currently operates 900 Party City stores, as well as the Halloween City, Factory Card & Party Outlet and Party Packagers chains.
Ascena Retail Group get to the source with unified PLM
Mahwah, N.J. – For Ascena Retail Group, managing a portfolio of disparate brands that includes DressBarn, Maurices, Lane Bryant, Justice and Catherines is a complex undertaking. One area where Ascena needs to streamline operations for maximum efficiency is product lifecycle management (PLM).

E-commerce firm BorderFree names new CMO

Global cross-border e-commerce provider BorderFree has a new chief marketing officer.

The company announced that Jonathan Kapplow will be responsible for all marketing functions at the company, driving preference and action for both B2C and B2B constituents.
Study: March shopping activity springs up from February

San Francisco - Shopping activity in March 2015 was relatively flat compared to the same month the prior year, yet rebounded from a lethargic and wintery February. According to new monthly benchmark data from Euclid Analytics, traffic declined less than expected year-over-year due to holiday shopping for an early-April Easter.

In-store engagement improved significantly year-over-year, as consumers’ desire to spend re-emerged after a subdued winter. Euclid estimates sales growth in the following retail verticals of:
Digital sales up 35.1% at Hudson's Bay Company

A big jump in digital sales and the integration of Saks Fifth Avenue helped Hudson’s Bay Co. post a larger increase in profit in the fourth quarter.
Adidas debuting RunBase format in Boston, with store on marathon’s finish line

Boston -- The Boston Marathon is getting its very own permanent store — and it will be located just steps from the finish line, on Boylston Street. The 2,000-sq.-ft. shop, dubbed Boston Marathon Run Base, is operated by athletic footwear giant Adidas and the Boston Athletic Association (B.A.A.), organizer of the Boston Marathon, in partnership with Marathon Sports.
Leslie's makes a splash in 15 more cities

Leslie’s Poolmart Inc. plans to make a splash in select cities this month as it opens 15 new retail locations throughout the United States on April 9.

During the store grand openings between April 9 and April 13, customers will receive 20% off most everything in the store. Each store's grand opening will also be celebrated with a ribbon cutting and other events.
EPA recognizes Sears with Energy Star Partner of the Year award

Hoffman Estates, Ill. - The U.S. Environmental Protection Agency (EPA) has recognized Sears Holdings Corp. with a 2015 Energy Star Partner of the Year – Sustained Excellence Award. Sears Holdings, an Energy Star partner since 1998, will be honored for its long-term commitment to energy efficiency.
A.T. Kearney: U.S. tops in e-commerce opportunity

New York -- The United States is the top market for e-commerce, followed by China and the United Kingdom, according to A.T. Kearney’s 2015 Global Retail E-Commerce Index. Although e-commerce remains less than 10% of total retail sales in the United Sates, it has seen consistent growth, and rose by 15% in 2014.
What retailers need to know about e-commerce and the ADA

We are or should be familiar with the Americans with Disabilities Act’s (“ADA”) requirements for accommodating the physically disabled. Wheelchair ramps, handicap stalls, handicap parking, lifts, and other items designed to assist the physically disabled are commonplace. However, the ADA is much broader than this, and the United States Department of Justice (“DOJ”) and the courts are focusing on making the internet more accessible for the visually impaired.