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Millennial IT Needs are Less Unique than You (or They) Think
Retailers often assume that meeting the needs of the Millennial generation through technology is a highly specialized endeavor due to the unique experience these “digital natives” have had growing up in an IT-centric world. But before making that assumption, retailers should consider these words author Joyce Maynard, then a Yale freshman, wrote in her 1972 New York Times essay “An 18-Year-Old Looks Back on Life:”
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NRF: Halloween spending to fall
Washington, D.C. -- Nearly 158 million consumers will participate in Halloween activities this year, slightly less than the historic high of 170 million people last year. New figures from the National Retail Federation (NRF) indicate the average consumer will spend $75.03 on Halloween this year, down 6% from $79.82 last year.
However, average overall spending on Halloween has increased 54.7% since 2005, with total spending estimated to reach $6.9 billion in 2013. Other NRF figures include: