News

Crowd-sourced services provider Gigwalk has blending location-based mobile technology with new analytics capabilities to create Gigwalk Enterprise.

The company contends the new offering will help organization maximize the effectiveness of their workforce from anywhere in real time. Gigwalk said its enterprise offering will allow brands to mobilize internal teams to collect and activate data to mend issues in retail execution, as well as improve collaboration with retailers and supply chain partners to drive in-store sales.

Paris, France -- Digital Social Retail, a division of digital marketing agency Holosfind, is launching a digital convergence platform for the retail industry, integrating innovative technology and centralized management, for real-time streaming of audio and video content and personalized geolocation messaging. After 18 months of development and the signing of a joint venture for the acquisition of technology with the Israeli company Media TV, Digital Social Retail has introduced the Social Retail convergence platform.

By Bill Bishop, Brick Meets Click   Online food shopping has grown slowly until now, but it’s about to pick up speed. In fact, momentum is so strong, Brick Meets Click now projects online grocery will exceed 10% of total grocery sales in many larger markets by 2020. For some areas in the US, online grocery spending has already reached 6% or higher.  

PetSmart has partnered with SickKids Foundation to assist with funding the pet therapy program at The Hospital for Sick Children in Canada.  The program is designed to provide thousands of patients with access to canine comfort teams.  

PetSmart Paws for Hope at SickKids kicked off yesterday with a commitment of $500,000 over the next five years. In addition to the pet therapy program, funds will support the Possibilities Fund which helps support the most urgent needs of the hospital as they arise.  This is the first sponsorship of its kind for PetSmart in Canada.

By John Gessau, ACI Worldwide   Wow. What a month in the world of mobile payments.   So much has been said and written since Apple Pay was announced on Sept. 9th, up to its official launch on Monday, Oct. 20. If I had dollar for every time Apple Pay was mentioned in the press and in blogs, well…   But Apple Pay isn’t the only thing that has happened since Sept. 9th. There has been a lot going on around the globe:

Disney, Nestle Purina, Kraft, Procter & Gamble were top award winners in the 2014 Design of the Times Awards presented at the annual Shopper Marketing Conference & Expo.

The Path to Purchase Institute event recognizes brands, retailers and their partners in packaging and merchandising execution for the most inspiring and creative in-store campaigns and tactics of the previous year. In addition to the coveted Best of the Times award other award levels include Platinum, Gold, Silver and Bronze.

New York -- Ninety percent of mobile phone users and 80% of tablet users are still “purchase holdouts” and have not made a purchase on these respective devices in the past three months, according to a Forrester survey of more than 4,000 respondents.    Some 53% of holdouts cite that they avoid "checking out" on mobile devices simply because they are either used to buying, or find it easier to buy, on a PC.