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IBM survey: CIOs to focus on the customer experience
Armonk, N.Y. -- With consumers engaging more directly with businesses through mobile and social media, more than 60% of CIOs will focus more heavily on improving the customer experience and getting closer to customers, according to a new report released by IBM.
The report, entitled "Moving from the Back Office to the Front Lines — CIO Insights from the Global C-suite Study” is based on face-to-face conversations with more than 1,600 CIOs from 70 countries and 20 industries worldwide.
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Einstein Noah expands store-level data access
Lakewood, Colo. -- Einstein Noah Restaurant Group Inc. has adopted MicroStrategy as its enterprise analytics standard. The company said an expansion of MicroStrategy licenses will allow it to rapidly deploy and extend its mobile application that provides store-level information to its management team.