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Kroger Co. names a new key executive
Kroger already has a good relationship with shoppers, but the retailer is looking to elevate its brand even further by making a key hire in reputation management.
The Kroger Co. announced it has named Jessica C. Adelman to serve as Kroger's group vice president of corporate affairs, effective Nov. 1.
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Millennials choose retailers for different reasons than elders
Los Angeles – Millennial consumers choose retailers based on different criteria than their elders. A survey of more than 13,000 e-commerce shoppers by Bizrate Insights found that millennials are by far the most price-sensitive with low pricing driving their choice of retailer.

