MOBILITY

  • Apple partnership helps retailers adopt advanced business apps

    Apple wants to help retailers take their enterprise mobility strategies to the next level.   The company is teaming up with Accenture to help businesses transform how their workforces engage with customers through iOS-based solutions. The partnership will educate companies on how to take full advantage of the functionality, simplicity and security of the mobile platform.   

  • Nordstrom’s app lets shoppers ‘reserve online, try on in-store’

    An upscale department store retailer has a new way to bridge the gap between its online and offline shopping experiences.    Nordstrom is rolling out its Reserve Online & Try In-store service to approximately 40 stores across the country. As the program’s name implies, the service allows customers to select items online and try them on in person at their nearest Nordstrom store.  

  • Target streamlines mobile strategy
    As promised, Target has moved its Cartwheel savings program into the retailer's app.   Target announced the move on Monday, saying that shoppers no longer need to switch back and forth, or maintain separate apps. The Target app is now listed as “Target—now with Cartwheel.”  

  • QVC to offer its first-ever TV-mobile AR shopping experience
    QVC is merging augmented reality technologies, broadcast and mobile to create a more immersive beauty shopping experience.   

  • Study: In-store shopping makes the grade this back-to-school season
    Parents may be using mobile to look for deals this back-to-school season, but most purchases are happening in-store.   Sixty-eight percent (68%) of shoppers will make their back-to-school purchases in-store vs. 32% who would prefer to shop only online, according to the “2017 Back-to-School Sales Report,” from ChargeItSpot.  

  • Arts and crafts brand’s mobile app supports new brand message
    Jo-Ann Fabric and Craft Stores is changing the way it connects with shoppers.    Coinciding with efforts to “modernize” its brand, the arts and crafts retailer is adopting mobile technology as a means of fostering collaboration and enhancing the shopping experience. Jo-Ann’s new mobile app will enable users to shop for supplies, find project ideas, redeem mobile coupons, and find and share project “How-To’s.”  

  • Quick-service giant’s app adds more options for customers
    Dunkin’ Brands is giving mobile customers another way to fulfill their caffeine fix.    In a bid to add more convenience to their “Order on the Go” service, the quick service giant is adding curbside delivery to its menu of order fulfillment options. Once customers place their order via their mobile app, they can pick up their order in-store, at drive-thru, or pull into a dedicated parking spot where an associate will deliver it to their car.  

  • eBay helps social media powerhouse boost marketplace sales
    Facebook is getting in on the “daily deals” game.   The social media giant is teaming up with eBay to bolster third-party sales. Through the collaboration, Facebook’s Marketplace service — a section on its mobile app — now features a selection of inventory from eBay’s Daily Deals program, according to TechCrunch.   

  • Fast-casual chain steps up its mobile experience
    Chipotle Mexican Grill is making a move to retain existing customers and attract new ones.    The fast-casual chain is partnering with Deloitte Digital to transform its mobile customer experience. The creative digital consultancy within Deloitte Consulting LLP, will redesign Chipotle's iOS and Android ordering apps, a move that will improve digital ordering and enhance the customer experience. The new apps will launch in the fall, with additional channels following by the end of the year.  

  • Alibaba’s surging e-commerce sales boost June quarterly earnings
    Alibaba Group’s e-commerce business’ profit increase contributed to a blockbuster quarter for China’s top online player.   For the period ended June 30, China’s largest online retailer reported total revenue of 50.1 billion RMB ($7.1 billion U.S.), an increase of 56% year-over-year. This beat analysts' estimates of 47.7 billion RMB, according to Thomson Reuters. Net income was 14 billion RMB $2 billion U.S.).  
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