Starbucks gets smart about omnichannel customer experienceStarbucks is deploying a range of technologies with the goal of a more personalized and frictionless customer experience. Report: NBCUniversal airs new TV-based shopping featureThe latest NBCUniversal pilot is reportedly an e-commerce service called ShoppableTV. Tech Viewpoint: Three things to know when designing a consumer app Retailers need to understand a number of factors before providing their customers with a mobile app. Study: Consumers not seeing retailers’ mobile content Retailers are producing a lot of mobile content, but that doesn’t guarantee it gets viewed. CSA Exclusive: Closeout chain shifts from email to support store growth Ocean State Job Lot is adopting a real-time communication platform as part of an aggressive store and technology expansion initiative. Survey: Personalization works, until it gets creepy Consumers respond to personalized marketing, but retailers must respect certain boundaries. Mobil gas station drives launch of car-based payment Massachusetts is the site of a new revolution – in paying for gas. Survey: In-store shoppers opt for mobile devices over associates Mobile technology plays a major role in brick-and-mortar shopping, according to a new survey. Study: Top-performing retailers reach out to mobile customers Winning retailers may partially owe their business victories to location intelligence. Wegmans goes beyond groceries with new app Wegmans is now offering a mobile delivery option for customers who don’t want to cook. First Previous 143 144 145 146 147 Next Last