Members-only Walmart event returns with partner offers, Beck Bennett
Walmart + Week is coming back at the end of April, with a few other companies getting in on the discounts and help from a "Saturday Night Live" veteran.
For the third straight year, Walmart will host Walmart+ Week, a sales blockbuster exclusively for members of its Walmart+ paid subscription service. The 2025 edition of Walmart+ Week takes place Monday, April 28 – Sunday, May 4.
Walmart first introduced the event in 2023, when it lasted four days in July and coincided with Amazon Prime Day. However, when Walmart+ Week returned in 2024, it was lengthened to seven days and took place in June, about a month before the annual July Prime Day event (Amazon has not yet released the specific dates for its 11th annual Prime Day sale, which has taken place in July every year so far except 2020 and 2021).
[READ MORE: Walmart hosting summer sales blockbuster in June]
This year’s sale also provides a number of exclusive rewards and offers that build upon existing Walmart+ benefits from Walmart and several partner brands, including:
- 50¢ off every gallon of fuel at participating Exxon and Mobil stations nationwide.
- Up to two select free sandwiches from Burger King daily with a purchase of $1 or more.
- One free Walmart Express Delivery in as soon as one hour.
- $5 Walmart Cash for members who use mobile scan & go in-store on one order of $15 or more.
- 6 months of the Paramount+ with Showtime streaming plan.
- Engagement bonus of $10 Walmart Cash if members take advantage of two or more Walmart+ Week offers.
In addition, Walmart is partnering with actor/comedian and former "Saturday Night Live" cast member Beck Bennett as the Walmart+ Week "Savings Whisperer," a self-appointed expert on maximizing savings. Starting Tuesday, April 8, Bennett stars in marketing spots providing tips on how to maximize the value of exclusive Walmart+ Week benefits and membership offerings all year long.
"The remarkable growth of Walmart+ reflects how we're delivering unmatched value to our members and customers," said Seth Dallaire, executive VP and chief growth officer, Walmart U.S. "We recognize and appreciate the loyalty of our Walmart+ members, who continue to utilize and enjoy the diverse range of benefits available across multiple categories, such as streaming, travel, and fast-food. Walmart+ Week celebrates this momentum by helping our members maximize their suite of benefits in a way only Walmart can with the membership that pays for itself."
This event closely follows Walmart Savings Week, a spring-themed sales blockbuster held March 24- April 1. However, Walmart Savings Week was open to all customers and not just Walmart+ members.
Walmart+ has an annual membership fee of $98 or a free 30-day trial. New members can participate in Walmart+ Week.
Headquartered in Bentonville, Ark., Walmart Inc. operates more than 10,750 stores and numerous e-commerce websites in 19 countries.
