How awareness is becoming the point of saleBy the time a customer recognizes a need, you have probably already lost them. Aldi beats 2024 price with $40 Thanksgiving meal for 10 Aldi is responding to concerns about inflation with its lowest price in years for a discount Thanksgiving meal package. How Gen Alpha shops — and what they shop for Numerator data offers insight into the purchasing habits of the youngest consumers. Giant Eagle scales and optimizes loyalty program A Pittsburgh-based regional food, fuel and pharmacy retailer has successfully replatformed its loyalty program for real-time personalization and future-proofed operations. Weis Markets leverages AI for real-time promotions management A regional East Coast grocer is deploying an artificial intelligence platform to enhance its promotion planning and analysis. Twin Hospitality Group names new marketing leader The parent company of restaurant chains Twin Peaks and Smokey Bones has hired a new marketing chief. Three consumer signals from Amazon Prime Big Deal Days The Amazon Prime Big Deal Days fall sales extravaganza has concluded, and the results contain some valuable consumer intelligence for retailers. Discounts drive Amazon Prime's Big Deal Days spending Early data from Amazon Prime's Big Deal Days fall online sales extravaganza suggests shoppers were happy with the price breaks they were offered. Love's Travel Stops in first with ad targeting for truckers Love’s Travel Stops is launching what it says is the first retail media network designed specifically for travel stops. Gap Inc. launches platform, affiliate program for creators Gap Inc. is launching a new program for creators as part of an effort to ensure its brands remain at the forefront of cultural conversation. First Previous 25 26 27 28 29 Next Last
