MARKETING/SOCIAL MEDIA

Prime Day is rapidly approaching, but independent third-party sellers on Amazon Marketplace can still take some steps to help ensure success.

Retailers must adapt to a new breed of “citizen shoppers” who desire the flexibility of omnichannel shopping, but also expect retailers to stand for something.

A leading U.S. grocery conglomerate is driving sales from new and existing customers by sending personalized offers via a mobile rewards platform.

A tech-focused e-tailer is the latest retail company to mount a challenge to Amazon Prime Day.

Domino’s Pizza doesn’t want consumers to “avoid the Noid”; it wants them to purchase non-fungible tokens (NFTs) based on his antics.

Two retail giants are launching dueling programs designed to remove insurance companies from prescription drug payments, resulting in savings to the consumer.

A San Jose-based e-commerce platform is providing third-party marketplace services to independent grocery retailers.

Pacsun is selling clothing items via an online gaming platform that is popular with tweens and teens.