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Omnichannel

  • Subway, multiple locations

    The largest restaurant chain in the world has unveiled a tech-savvy, makeover that seeks to reinvent its customer experience for a digital age.  

  • Study: Majority of back-to-school shopping will happen in-store

    Consumers are in search of the latest back-to-school deals and experiences — and hitting their local shopping centers to find them.   This was according to the annual “ICSC Back-to-School Spending” survey. The report from the International Council of Shopping Centers (ICSC), which was conducted between July 6-July 9, is based on a sample of 1,010 U.S. adults, 18 years of age and older.   

  • Analysis: Amazon-Sears deal ‘smart move’

    Greg Portell, lead partner in the retail practice of global strategy and management consulting firm A.T. Kearney:   

  • Brand standards for a brave new retail world

    Formula. Format. Familiarity. The retail recipe is tried and true, based on brand dress and standards developed over years and, often, decades. Standards meticulously define everything from the logo to the physical layout of stores. Storefronts, where the visual expression of the brand identity is most evident and most essential, is especially prescriptive. A Barnes & Noble in Miami looks the same as a Barnes & Noble in Minneapolis.   

  • Department store giant’s annual anniversary sale goes digital

    Nordstrom is putting a modern spin on a 50-year-old tradition.   The Nordstrom Anniversary Sale — an event that launched in the 1960s — is stepping up its digital game this year. To drive customer engagement throughout the two-week event which kicks off on July 21, the department store giant teamed up with Snapchat to create a custom lens that features accessories that will be highlighted during the Anniversary Sale.   

  • Discounter pulling plug on loyalty program

    Target is discontinuing its mobile Cartwheel Perks rewards program, but new app-based improvements are underway.   The discounter alerted shoppers participating across its five test markets via email that its “perks pilot is winding down.” Shoppers have until August 27, to collect points toward perks rewards, and all rewards must be redeemed by October 27, according to Target.  

  • Online giant in deal with unlikely retail partner

    Amazon is staking a claim in the appliance market in a big way in a partnership with Sears Holdings.   The embattled retailer announced it will sell its prized Kenmore-branded appliances on Amazon. The deal opens the way for the broadest distribution to date of Kenmore products outside of Sears stores and its websites. Distribution will be nationwide, and Sears Home Services and Innovel Solutions units will provide delivery, installation, and other services.  

  • Menswear retailer launches its first mobile app

    Destination XL Group has a new way to connect with its loyal shoppers.   The menswear retailer launched its first mobile app — a move that will help it engage shoppers whether they are on-the-go or in-store. Designed with mobile commerce provider PredictSpring, the app will help Destination XL create a more modern shopping experience.  
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