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Omnichannel

  • Bed Bath & Beyond looks to drive sales, engagement

    Specialty home furnishings Bed, Bath & Beyond Inc. is expanding its omnichannel credit and CRM offerings with help from marketing and loyalty solutions provider Alliance Data Systems Corp.

    Bed Bath & Beyond has signed a new long-term agreement to create a co-brand credit card program. Alliance Data will develop a tailored marketing strategy for the retailer and each of its concepts, utilizing its data-driven lifecycle marketing approach.

  • Ace Hardware takes practical approach to supply chain

    The do-it-yourself vertical is all about getting things done correctly, and Ace Hardware International is building the proper foundation for seamless commerce.
     
    Ace will implement Blue Ridge supply chain planning technology to unify and optimize supply chain planning functions across its global distribution centers and retail locations.
     

  • Under Armour dives deep into personalization

    Under Armour is looking to elevate the shopping experience with unique fitness data.

    The retailer has launched UA Shop, a mobile shopping app built on the Under Armour Connected Fitness platform. Integrating data from the company’s proprietary digital fitness community allows UA Shop to provide a deeply personalized experience based on athlete inspiration, workout history and previous purchase history.

  • Study: Everybody loves e-commerce

    It seems safe to say the novelty of shopping online has worn off.

    According to a new study examining the online shopping and purchase habits of the U.S. population from e-commerce platform BigCommerce, 96% of Americans are shopping online. E-commerce customers spend an average of five hours per week making online purchases and allocate an average of 36% of their shopping budgets to e-commerce.

    Respondents ranked online shopping ahead of smartphone GPS and streaming media as a basic essential they could not live without.

  • GameStop makes customer loyalty more rewarding

    GameStop is making some changes to its PowerUp Rewards loyalty program.
     
    Starting June 6, all U.S. members can choose to save their points and make selections from the PowerUp Rewards catalog or receive $5, $10 or $15 reward certificates that can be used to make purchases in any GameStop store. Members can enroll at any GameStop store and manage their accounts online or within the free GameStop mobile app.
     

  • Amazon, Sprouts team up in Dallas

    Amazon.com is now offering one-hour deliveries of grocery items to Prime Now members in the Dallas area, via an expanded partnership with Sprouts Farmers Market.

    The e-tailer will allow Dallas Prime Now members to shop for Sprouts items via their accounts. Orders will then be picked from a local Sprouts store by Amazon and Sprouts employees and given to a driver for delivery.

  • Commentary: Food Network offering shows increasing reach of e-commerce

    The expansion of online fulfillment availability is giving retailers new avenues for selling goods via the Internet.

    The latest example of how non-traditional e-commerce opportunities are popping up is a just-launched partnership between Food Network and Instacart. The lifestyle network/website does directly sell a variety of cooking-related products and utensils online, but until now has not been involved in the sale of food items.

  • Study: Consumers want personalization, but most companies not on board

    Customers know what prompts them to make purchases, but the companies doing the selling may not be aware.

    A global, cross-industry study released by technology services provider Mindtree, “Winning in the Age of Personalization,” shows that 78% of consumers indicate that personalized promotions encourage them to buy products and services they have purchased before. Almost as many (74%) say personalized promotions encourage them buy relevant products and services they have never purchased.

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