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Lowe's personalizes home improvement with new site
MOORESVILLE, N.C. — Following the recent launch of its "Never Stop Improving" marketing campaign, Lowe's announce that it has introduced MyLowe’s, an integrated online experience that will help customers manage their biggest asset - their homes. Both the new campaign and website are part of Lowe's strategy to position itself as a destination for home improvement projects and to better appeal to the average consumer.
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In wake of Bloom departure, CVS recasts key positions
WOONSOCKET, R.I. — Less than a month following the departure of former EVP merchandising and supply chain Mike Bloom to lead Family Dollar, it's official — Judy Strauss Sansone will lead CVS’ merchandising team, the company announced Monday, naming the 30-year CVS veteran SVP merchandising.