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SAP completes acquisition of Hybris

8/1/2013

Walldorf, Germany -- SAP AG and Hybris announced that SAP has completed the acquisition of Hybris, a leader in commerce technology. The two companies said they plan to combine the omni-channel commerce solutions of Hybris with robust enterprise technology and in-memory, cloud and mobile innovations from SAP to help facilitate new levels of customer insight and engagement.



“SAP and Hybris will deliver the next-generation customer experience for businesses and consumers in a world where digital and physical converge seamlessly,” said Bill McDermott and Jim Hagemann Snabe, co-CEOs, SAP AG. “With the addition of the Hybris commerce platform, we intend to help enterprises achieve unprecedented intimacy with customers in real time and across all devices, delivery channels and touchpoints.”



Hybris will operate as an independent business unit under its existing leadership and will continue its commerce technology leadership for both SAP and non-SAP customers and will be known as “Hybris, an SAP company.”


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