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Amazon enters the smartphone ring
Amazon has thrown its hat into the smartphone ring. At an event in its hometown of Seattle, the online retailer unveiled Fire, the first smartphone it has ever designed.
In a marketplace that’s already crowded with the latest iPhones, Andriods and Blackberrys, Amazon has invested in two new technologies —
Dynamic Perspective and Firefly — that make Fire a compelling product that won’t get lost in the mix.
