Data & Analytics

Gap Inc.’s sales slump continued in August across all its brands with one notable exception.

San Francisco -- Gap Inc.’s sales slump continued in August across all its brands with one notable exception. The retailer said that it wasn’t helped by a late Labor Day, with the holiday falling in September this year, as opposed to August last year.

Gap's global same-store sales fell 8%, compared to a 6% decrease for the year prior, while Banana Republic had a 11% drop compared to 6% last year. Old Navy continued its winning streak, with a same-store sales rose 6% on top of a 2% increase for the prior year.

Back in September 2013, I wrote a TechBytes column about how millennials aren’t that different from prior young generations in their interests and needs. I have since realized there are a few unique millennial social trends which reflect specific generational consumer attributes. Using leading-edge technology, retailers can effectively meet the generational needs of this increasingly important customer demographic.

Rock is Dead

Menlo Park, Calif. – As eBay celebrates its 20th anniversary, a new competitor in the online trading market is emerging.

According to the Wall Street Journal, Facebook is making it easier for consumers to use its Groups feature to buy, sell and/or trade goods.

Facebook began allowing users to create “for sale” groups late in 2014. However, the social media giant is no longer requiring creators of for sale groups to obtain its official approval before launching them.

Prescription counts decreased a little and pharmacy same-store sales were up in August, according to numbers reported by Rite Aid Thursday.

As many of us grasp at the last moments of summer, those in the retail industry have one eye on the end of the year -- the time between November and December. It makes sense: holiday shoppers spent over $616 billion dollars just last year between Black Friday and Christmas. And while the ample time and resources spent on these two annual marketing priorities is certainly deserved, it is easy to put all of our eggs in this basket, accidentally neglecting the major retailing opportunity just around the corner -- the first quarter.

Fast-growing online furnishings retailer Wayfair.com plans to host a “Shark Tank-like” business competition for entrepreneurs.

Winners of the "Kitchen Cabinet" contest will receive a $2,500 home office makeover and a business consultation from the home furnishings and decor e-tailer.

Wayfair said the event will take place Oct. 2 and its Heart Home conference, a three-day gathering of bloggers, designers, and other entrepreneurs, at the Boston Copley Marriott. Participants must enter by Sept. 15.

I know what you’re thinking … another article about programmatic. But given the rapid pace of advancements in the programmatic space, we’ve entered a time when advertisers and retailers are forced to reexamine their strategy, take a closer look at what programmatic means to their business, and prioritize the pieces of the puzzle they should be employing to reap the greatest benefits.