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Data & Analytics

  • HP releases Digital Marketing Hub

    Palo Alto, Calif. – HP Autonomy is releasing the HP Digital Marketing Hub, a new solution that enables marketers to deliver personalized experiences based on real-time analysis of diverse and massive volumes of information across multiple customer touchpoints. HP Digital Marketing Hub combines technologies from HP Autonomy, HP Vertica and HP Labs and leverages the HP Converged Cloud to provide advanced marketing analytics.

  • Survey finds coupons drive impulse purchases

    New York — More than half (54%) of shoppers who used a coupon during purchase would not have made the purchase without the deal; in addition, 55% of these shoppers were inspired to shop because they received a coupon. Those are some of takeaways from a recent survey by Tada.com, which offers deals and coupons from more than 5,000 retailers.

  • Report: Holiday shopping starting earlier; less focus on Black Friday

    Ann Arbor, Mich. -- Black Friday shopping may be on the decline, according to a new study by CFI Group, a customer satisfaction technology and analytics firm. The company’s 2013 Holiday Retail Spending Report found fewer than 25% of consumers plan to spend more than half of their total holiday shopping budgets during the Black Friday/Cyber Monday period. But 45% said they will begin before November, with 61% indicating they'll finish their shopping completely by early December

  • Thirty-One Gifts to deploy TXT integrated retail planning solution

    New York -- Thirty-One Gifts, one of America’s largest direct-selling companies, has chosen TXT Maple Lake to assist in managing its retail processes. Using TXT’s integrated retail planning solution, TXT will manage the whole spectrum of Thirty-One’s forecasting, merchandise, assortment and inventory management.

  • Famous Footwear introduces mobile app

    St. Louis – Famous Footwear free app for iPhone and Android. The new app offers shoppers instant access to savings they can earn through Famous Footwear’s Rewards program, as well as exclusive mobile discounts and offers. The app allows users to plan, shop and track their purchases, and redeem their Rewards points from their mobile device.

  • Amazon’s unveils 2013 holiday toy list

    Amazon.com has unveiled its 2013 holiday toy list which features, for the first time, top toy picks voted on by Amazon Mom fans and an enhanced Holiday Gift Finder that allows shoppers to filter by age, gender, interests, brands and price points.

  • Report: Glitch eliminates food stamp limits in La. Wal-Mart stores

    Bentonville, Ark. – A computer glitch reportedly eliminated limits on the debit card limits of food stamp recipients in some Wal-Mart stores in northern Louisiana on Oct. 12. According to Reuters, managers of Wal-Mart stores in Springhill, and Mansfield, La., called local police when large numbers of shoppers began coming in and purchasing huge volumes of products on electronic benefits transfer (EBT) cards that had no credit limit.

  • Advantage does deal to gain fresh focus

    Advantage Sales & Marketing has acquired food brokerage company Tri-Venture Marketing to expand its national footprint and enhance its capabilities across a range of fresh categories.

    Advantage, already one of the nation’s leading providers of sales, marketing and third party merchandising support services to retailers and suppliers, will operate the new business as Advantage Tri-Venture and maintain the firm’s existing headquarters in Lakeland, Fl., which coincidentally is the hometown of leading southeastern supermarket operator Publix.

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