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ShopperTrak alerts retailers to brace for four days before Christmas
According to ShopperTrak, a leading provider of shopper analytics, the busiest holiday shopping days will occur between Dec. 20 and Dec. 24, and retailers should prepare accordingly.
Additionally, with a shortened shopping season and only four weekends between Thanksgiving and Christmas — down from five last year — retailers must be ready to capture holiday spending during a narrower window of time.
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Amazon expands footprint in California
Amazon.com is finalizing plans to open a new 1.2 million-sq.-ft. fulfillment center in Moreno Valley, Calif., which will create more than 1,000 full-time jobs ahead of the holiday shopping season.
This will be Amazon’s fourth fulfillment center in the state. The company’s other sites are located in Patterson, San Bernardino and Tracy.