Data & Analytics

Walmart has not been sitting idly by while Amazon racks up sales and attention for its Prime Day event.   The discount titan launched its own online sales promotion July 1. Offerings include a free 30-day trial of its ShippingPass program, which offers consumers unlimited, two-day free shipping for a year, special online rollback prices which will last 90 days or more, and free shipping with no minimum purchase on its e-commerce site from Monday, July 11 – Friday, July 15.  

Everyone loves to talk about pizza, and Pizza Hut is turning that tendency into a consumer touchpoint.  

The Pokemon Go app has exploded in popularity since its July 5 release in the U.S. 

Mobile commerce has become almost universal in the retail industry, but competency levels are less uniform.   According to a new study of 250 marketing and IT professionals, including 95 retailers, from digital solutions provider PointSource, “The State of the Mobile Experience,” 91% of retail companies have a mobile site and 84% have a mobile app.  

The dust is clearing from the aftermath of the second annual Amazon Prime Day, and the industry can now see how well the online sales extravaganza actually performed.  

The mad dash to provide same-day delivery on the part of e-commerce players like Amazon is sapping warehouse space in the U.S. As a result, retailers should budget for higher leasing rates in the year ahead.  

7-Eleven has set itself new energy conservation goals.       The world’s largest convenience store chain, in collaboration with Conservation International, has committed to reducing its energy footprint in stores by 20% by 2025, and also reducing its packaging footprint by 20% by 2025.    

After two years of benefitting from gasoline price tailwinds, still-stressed consumers will generate only a sluggish 3.3% year-over-year increase in this year’s back-to-school sales, according to Customer Growth Partners’ 14th Annual BTS Forecast.    Total BTS sales for the season will reach $540 billion — a new record, but the lackluster 3.3% growth represents a marked slowdown from the 4%-plus BTS growth seen in both 2014 and 2015, when sales were boosted by declining gasoline prices.