Data & Analytics

As shoppers use more devices to shop their favorite brands, it is not surprising that digital shopping will drive retail holiday sales.   This message was delivered in Nielsen's 2016 holiday trend report, which tapped 1,159 adults aged 18 years and older. As of Nov. 11, online shopping was outpacing in-store visits, with 58% of shoppers already purchasing their holiday gifts online compared to 40% that went to big-box retail stores, and 25% who visited department stores.  

U.S. online holiday spending will reach $112 billion in 2016, growing 13% over 2015.    That is according to Forrester’s Holiday Retail Sales Forecast, which said that while online sales are 12% of annual retail sales, they jump to 16% of total holiday sales during the November and December months.  

Walmart on Thursday posted third-quarter earnings that managed to beat analysts' expectations even as net sales fell short.     The retailer also lifted the lower end of its full-year guidance and expressed confidence going into the holiday season.    Walmart’s net income fell to $3.03 billion, or 98 cents per share, in the quarter ended Oct. 31, which was two cents more than the Wall Street consensus according to Bloomberg.  

The age of the Goliath brand is over. Now, the Davids are running the show.   The commerce landscape has consistently been dominated by giant corporations, whose brands became extremely broad, and in some ways generic. Think about Gillette. What does Gillette mean to you?    Unless you get really excited about the prospect of a 37-blade razor, Gillette as a brand probably doesn’t mean much to you. It’s just the standard razor you buy at the store.  

Ikea is rolling out biogas-powered fuel cell technology to more stores.     The home furnishings retailer has installed the fuel cell systems at two Southern California stores, in Costa Mesa and Covina.   In addition, Ikea also is planning to deploy fuel cell systems at its store in East Palo Alto, Calif., as well as its store in San Diego and in New Haven, Conn. (Ikea first deployed the technology over a year ago, at its store in Emeryville, Calif.).  

Move over Amazon Marketplace — Crate and Barrel is moving onto your turf.   Crate and Barrel has expanded its online assortment by launching its own marketplace, which it describes as a highly curated selection of products based on Crate and Barrel's merchandising style. Shoppers enter the marketplace directly from the retailer’s website.  

Ace Hardware Corporation reported a sales miss in the third quarter -- even if the co-op wasn't expecting to match its impressive results in the prior-year quarter.   “The third quarter of last year was the best in company history, with revenues up 13.2% and net income up 45.3%,” said John Venhuizen, president and CEO. “As a result, our expectation for the third quarter of this year was modest sales growth and lower net income. We whiffed on sales, but exceeded our net income budget for our domestic business."

Most experts agree that the busiest day of this year’s holiday shopping season is likely to be Saturday, Dec. 17. But what about shoppers who want to avoid the crowds?   According to RetailNext Inc., Tuesday, Nov. 29 will afford the widest berths in malls and stores.