Data & Analytics

Not only was the 2017 Super Bowl a game for the record books, it also drove shoppers to their favorite e-grocers to prep for the big game.   As time-pressed Americans football fans shopped with online grocers for game day necessities, they spent more than $150.18 per order — just a few cents more than the average cart size of all goods purchased on Black Friday, which was $149.68.  

Within the next decade, online food shopping will reach maturation in the U.S., far faster than other industries that have come online before.   At least that’s according to the “Digitally Engaged Food Shopper,” a report from the Food Marketing Institute (FMI) and Nielsen that takes a comprehensive look into the behaviors, motivations and expectations of the digitally-engaged food shopper.   

To keep up the pace of its growth — and continue delivering merchandise to the right location at the right time — The Aldo Group is adding a new supply chain platform.   The footwear brand operates a complex omnichannel supply chain that supports wholesale customers, franchise and company-owned retail locations, as well as its direct-to-consumer operations. This requires enterprise-wide visibility, as well as the flexibility to anticipate, plan for and respond to changing consumer preferences.  

Disparate systems have no place in the age of “on demand” shopping.   To continue serving its increasingly demanding shoppers — and fuel its continued expansion — Smart & Final is replacing its homegrown solutions with an integrated end-to-end merchandising, planning and execution solution from JDA Software Group.   

While it missed some analysts’ aggressive $44.7 billion quarterly revenue estimate, Amazon continues to record solid growth. Fourth-quarter sales were up 22% year over year to $43.7 billion. The retailer also maintained profitability throughout 2016, indicating that the flywheel continues to accelerate, especially in North America.   

Gap Inc. reported higher than expected sales for January and the fourth quarter, fueled by strong increases at Old Navy.    The retailer reported that net sales for the four-week period ended January 28, 2017 increased 2% to $828 million.    Total same-store sales for the month rose 1%, led by a 3% gain in the namesake brand and a 2% increase at Old Navy. The ailing Banana Republic continued to slump, with a 4% decrease.   

Mobility’s influence on retail sales has never been stronger. Too bad the same can’t be said for its impact on conversions.   I know what you are thinking — the industry had a stellar holiday shopping season, and it was driven by mobile. Indeed, the 2016 holiday season brought in a total $91.7 billion in online sales, an 11% increase year-over-year. Mobile alone brought in a total of $28.43 billion in revenue, a 23% increase over last year, according to Adobe.   

Mass promotions don’t cater to customer demand — or drive sales.   By adding a new platform that streamlines the entire promotional planning process, Toys “R” Us Canada is leaving behind vague promotions in favor of more targeted communications based on shopping behavior, store traffic, inventory and customer service.