-
Study: Chip cards show impressive growth
Six months after the Oct. 1, 2015 deadline for migration to the Europay, MasterCard, Visa (EMV) chip-based payment card standard, retailers and consumers are demonstrating a fast rate of adoption.
According to new data MasterCard has released on usage rates of its EMV-compliant payment cards, 67% of U.S.-issued MasterCard-branded consumer credit cards now feature chips. This represents a 51% increase in the number of consumer credit cards with chips in market since the Oct. 1, 2015 liability shift.

