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Data & Analytics

  • Survey: Target, Walmart tops with these shoppers

    Amazon hasn't make it to the head of the class for this year's back-to-school shopping season.   Among young U.S. shoppers (ages 18-24), 64% said they will buy back-to-school items from Target and Walmart, respectively, edging out Amazon (50%). This is according to a new consumer survey from the retail app platform, Branding Brand.  

  • Penney launching new loyalty program, app

    J.C. Penney is enhancing customer benefits in its loyalty program.   The retailer is debuting a revample program that allows Sephora customers to double-dip on rewards and also allows earned points to roll over from month to month, reported the Dallas News.   

  • Office supplies giant makes big changes to loyalty program

    Office Depot had one goal when updating its loyalty program: to make sure that every shopper is rewarded.   The office supplies giant debuted its new loyalty program. Besides being free, the “Office Depot OfficeMax Rewards Everything” program is designed to save customers money, and deliver expanded benefits. The program evolved following a year-long pilot in several markets, a process that enabled the company to gather customer feedback needed to redesign the program.   

  • No deal as teen apparel retailer decides to go it alone

    Abercrombie & Fitch Co. has taken itself off the selling block.   The teen retailer said it has ended talks regarding a potential sale and will instead continue to focus on turning around its business as a standalone business.    

  • Accessories retailer readies for international expansion

    With plans to triple its store portfolio in six years, Parfois needs to expertly anticipate demand and gain global visibility into its inventory.   By partnering with Oracle, the accessories retailer is one step closer to scaling its operations. Parfois added the Oracle Retail Merchandise Operations Suite and the Oracle Retail Warehouse Management System — two solutions that will support the company’s high growth and international expansion plans.  

  • BDO: The top risk factors for retailers are....

    Consumer confidence remains strong, but that's not stopping retailers from worrying about the economy.   General economic conditions ranked as a top risk factor for the 9th consecutive year in an annual ranking of the top 25 risk factors by retailers, cited by 100% of respondents. Cybersecurity and regulatory concerns shared the top spot with the economy.  

  • Amazon adds Prime Now deals to Prime Day mix

    Amazon wants to get Prime Day deals into shoppers hands even faster.    The online giant has added exclusive deals related to its Prime Now service to its Prime Day shopping extravaganza — a move that will get qualifying purchases to members within two hours. These deals will begin on Saturday, July 8 (two days prior to Prime Day’s launch), and run through July 11.  

  • How generational differences influence path to purchase

    Despite plenty of generational differences, there is one thing that shoppers of all ages put a priority on.  
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