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Data & Analytics

  • Target website, stores overwhelmed by demand for Lilly Pulitzer

    New York -- The launch of Target Corp.'s hotly awaited Lily Pulitzer collection on Sunday caused a shopping frenzy, both in stores and online. It also provoked a firestorm of criticism on social media from shoppers and Lily fans, who found themselves shut out of being able to buy product, in some cases, minutes after the line became available.

  • Study: Retail breach exposure worsens

    Mountain View, Calif. – It’s not just media hype – retailers’ exposure to data breaches really is getting worse. According to the 2015 Internet Threat Report from security technology provider Symantec, 11% of all data breaches Symantec recorded in 2014 hit retailers.

    Only the healthcare industry represented a larger share of breaches. In addition, retailers provided a leading 59% of all identities revealed in breaches during 2014. Total breach incidents during the year rose 23% compared to 2013.

  • Study: Consumers spend fuel savings on groceries

    Jacksonville, Fla. – A majority of consumers are spending savings from lower fuel prices to buy groceries. According to the new “Why? Behind the Buy” report from Acosta Sales & Marketing, 72% of shoppers age 18-34 will spend fuel savings on groceries.

    Almost all (95%) U.S. shoppers report buying household groceries at regular supermarkets in the past six months; followed by shopping at mass merchants (79%); warehouse/club stores (42%); dollar and drug stores (39%); convenience stores (25%); natural/organic grocers (21%).

  • Study: Amazon, HSN among best customer experiences

    New York – Retailers Amazon.com, HSN, Newegg, QVC and Zappos.com were among the 15 companies receiving the highest ratings in the 2015 Forrester Research Customer Experience Index. Forrester data indicates that improving the customer experience is a strategic priority for 73% of businesses, yet only 1% of companies deliver an excellent customer experience.

  • Report: PayPal investigates internal authentication

    San Jose, Calif. – Nothing is more personal than the inside of your body, and that is where PayPal reportedly envisions the next frontier of biometric user authentication. According to the Wall Street Journal, PayPal is investigating the feasibility of embeddable, injectable, and ingestible devices to identify users for mobile and online transactions.

  • Report: Target puts bullseye on personalization

    Minneapolis – Target Corp. is reportedly aiming squarely at improved customer personalization with several data analytics efforts. According to Minnesota Public Radio, Target executives recently told Wall Street analysts the company will build an internal data analysis center.

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