Study: Price more important than brand reputation among most consumersConsumers may disagree with a brand’s action or political leanings, but that doesn’t necessarily mean they will take their business elsewhere. Amazon wants social media companies to help combat fake reviewsAmazon says it is actively working to prevent fake reviews from being published on its site, but would like more assistance from some powerful entities. Survey: Gen Z consumers trust Instagram influencers Gen Z consumers show particular interest in Instagram when it comes to social media influencer content. Arby’s targets hunters with social listening campaign A quick-service restaurant chain discovered a loyal hunting segment and tracked its sandwich preferences using social media. Exclusive Q&A: Clarins finds beauty in social engagement Chain Store Age spoke with Deborah Holloway, digital media manager at Clarins, to find out more about the leading beauty brand’s social retailing efforts. Survey: Many consumers will continue online habits post-pandemic More than four in 10 U.S. consumers will do more online shopping post-pandemic. TikTok can continue U.S. operations – for now The Commerce Department is abiding by a court order temporarily prohibiting the shutdown of the TikTok social media platform in the U.S.db L’Oreal enhances social personalization with AI The world’s largest beauty brand is giving its customer experience on social media a makeover. Instagram takes on TikTok Instagram is unveiling a TikTok-like short video feature on its platform. Starbucks pausing advertising on all social media platforms Starbucks Corp. is the latest company to temporarily stop advertising on social media platforms. CSA Exclusive: The new retail reality hinges on AI Retailers need to move beyond “considering” artificial intelligence (AI) in their enterprise to integrating it as an essential business tool. Consumers will dump brands they don't trust Poor product quality is not the only factor that erodes consumer trust in a brand. First Previous 3 4 5 6 7 Next Last
