Predictive Analytics

Brentwood, Tenn. -- Tractor Supply Company is renewing its Revionics Price Optimization license for three years and expanding the partnership to include the use of Revionics Markdown Optimization. Tractor Supply has used Revionics Price Optimization for regular price management and optimization during the past three years to drive regionalized, shopper-centric everyday value pricing.

Chicago -- Despite the shortened holiday season and extreme weather in many areas of the country in the weeks leading up to Christmas, retailers finished the 2013 holiday shopping season with increased sales. According to ShopperTrak, during the holiday shopping season of November and December 2013, national retail sales increased 2.7% and foot traffic decreased 14.6% when compared to the same two months of 2012.

Despite the short holiday season, December was still the biggest shopping month of the year.

Shopper traffic up more than one-third over November

Efficient Collaborative Retail Marketing on Wednesday unveiled the ECRM Data website, ECRMData.com. ECRM Data is an industry solution that offers turnkey solutions for promotional tracking and analysis functions.

Tech providers unveil key trends for 2014

Technology trends are rippling through the retail real estate universe. Among the most important are new apps that dig deeply into data and automate tasks such as site selection, identifying and diagnosing underperforming stores and much more. Then there are apps that analyze what is going on inside shopping centers and stores. Technology is also helping to address a major change in lease accounting rules.

Trend #1

How we use technology is changing

Target “expects more and pays less” for data centers

Shopping centers work to tighten security and develop response plans

The only sure thing about disruption is that it will continue evolving at an increasingly rapid pace and in new and surprising directions. But for a last word, perhaps the industry should consider the following prediction from Nikki Baird, managing partner of RSR Research, on where disruption may be headed for 2014.

Restaurants, retailers partner with STM Mobile Loyalty Program

Technology-enabled customer disruption is not strictly the province of retailers. Montreal’s public transportation authority, Société de transport de Montréal (STM), is in the midst of a successful pilot of a loyalty program that uses advanced geolocation and real-time mobile messaging to disrupt the public transportation customer experience. And in another sign of how traditional silos in the customer experience are falling, retailers are playing an active role. 

In The Pink drives data to stores

For upscale retailers, providing an intimate and responsive customer experience is even more critical than it is for more mainstream chains. In The Pink, a Falmouth, Mass.-based, seven-unit affiliate of specialty retailer Lilly Pulitzer, is disrupting both how customer service is delivered in its stores and how IT vendors deliver technology to retailers.