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Tech Guest Viewpoint: Personalizing Customer Interactions
By John M. Pierre, Linguastat The single greatest challenge that retailers face today is to have an individualized “conversation” with each customer and to do so on a global scale. Consumers expect a similar personalized experience regardless of channel, from the marketing offers they receive to the products that appear in search results. -
Adobe: Online prices to be lowest on Thanksgiving Day
San Jose, Calif. -– Online prices are expected to hit rock bottom on Thanksgiving Day, lower than on any other day during the holiday season. According to the Adobe Online Shopping Report, record sales are expected for Thanksgiving with $1.35 billion and Cyber Monday with $2.6 billion, increases of 27 and 15%, respectively.
