Predictive Analytics

Consumers know what they want: seamless shopping between online and offline. But they are worried about sharing the data that allows retailers to fully implement it.   

The largest specialty pet supplies retailer in North America is launching a digital initiative to become more customer-focused — and data-driven.    PetSmart has selected Cognizant’s customer data foundation initiative to utilize master and analytics-driven demographic, behavioral, interactional and transactional data to create custom profiles of pets and "pet parents" who visit PetSmart at its stores, online and through its mobile app.  

While consultants have argued for decades that workforce management (WFM) is a mixture of art and science, it is neither. It comes down to profit and applying practical – not over-engineered – workforce management practices that enable higher performing retail operations.   

That sound of nervous pacing you hear every night at 3 a.m.? It’s America’s retail executives. They’re feeling the pressures of a rapidly evolving sales landscape and trying to figure out how to stay one step ahead — or just keep up.   From demanding consumers who expect a bargain at every turn to new technologies, from an aggressive e-commerce marketplace to a U.S. economy that refuses to kick into gear with any consistency, the challenges retailers are facing demand a shift in thinking and strategy.

With home prices on the rise, consumers are once again investing in remodeling and repair projects.

When it comes to shopping via mobile app, consumers favor one retailer above all others.   Not too surprisingly, Amazon.com’s general dominance of digital retailing extends to the mobile app arena. According to new data from SurveyMonkey Intelligence, Amazon has more than 30 million monthly active users (MAU) of its mobile app in the U.S. This means about one in 10 Americans uses the Amazon app every month.  

Walmart’s Lifelong Learning Program is getting a boost from a new partnership with educational technology and services company Cengage Learning.  

Stater Bros. Markets is decreasing electricity output this summer.   The San Bernadino, California-based regional supermarket chain is voluntarily reducing lighting energy use by 50% in all 168 Stater Bros. locations during the summer months. This reduction will decrease electricity use by 425,000 kWh per month, which is the equivalent of powering 470 homes per month. It also reduces the possibility of rotating outages during the summer.  

The month of June brought a welcome bit of news for beleaguered Gap Inc.   The company reported that net sales for the five-week period ended July 2, 2016 increased 2% to $1.57 billion.   “We are pleased to see better performance across the portfolio this month, partly driven by an improvement in June traffic trends, particularly at Old Navy,” said Sabrina Simmons, CFO, Gap Inc.  

  Photo: Matt Middlebrook   Heralding it as first for real estate development companies, Caruso Affiliated CEO Rick Caruso announced the formation of a Strategic Development and Innovations division focused on helping retailers harness new technologies serve a complex and fluid customer base.