Consumer Analytics

When it comes to making impulse purchases, brick-and-mortar retail — specifically the aisle — trumps online.

Overstocked inventories promise big bargains and strong traffic in shopping centers this holiday season.

Data conflicts over just how much holiday shopping took place during the recent Amazon Prime Early Access Sale promotion.

DoorDash is introducing new self-serve ad solutions designed to give its CPG partners more flexibility and options.

Uncertainty around inflation, gas prices and supply chain is driving consumers’ holiday plans.

Kroger’s $24.6 billion deal to buy Albertsons would change the U.S. grocery landscape, creating a mega grocery chain.

One of the nation’s largest hamburger chains is launching a brand-new ordering website and native mobile app.

As consumers continue to face consistently high inflation, discretionary spending will be far less this holiday season than in years past.

Lowe’s Cos. Inc. is partnering with Yahoo to expand its capability to connect advertisers with its customers.

For at least one month, U.S. consumers got some relief in their e-commerce spending.