Consumer Analytics

Chicago -- A Tuesday report by NPD Group said that U.S. restaurant unit counts declined by 2%, which translates to a loss of 9,450 restaurants since last year.

According to the report, most of the total unit declines were independent restaurants. Chain restaurant unit counts remained relatively stable, according to NPD research.

Atlanta -- A report released Tuesday by First Data Corp., which tracks same-store consumer spending by credit, signature debit, PIN debit, EBT cards and checks at U.S. merchant locations, found that card spend growth slowed significantly in July. However, dollar volume growth at general merchandise stores, including value retail, rose 10.3%, the largest increase in 10 months, as value retailers increased merchant promotional activity and discounting to attract consumers.

REDWOOD CITY, Calif. — MyBuys, a leader in cross-channel personalization for retailers, announced that Neil Patil has joined the company as SVP marketing.

SAN MATEO, Calif. — Sam's Club has engaged the services of DemandTec to enhance its eValues program.

Sam's Club said it will use DemandTec's Deal Management service to streamline the collaborative presentation, negotiation, reconciliation, and archiving of member offers and supporting supplier funds for the eValues program.  

DemandTec is working in conjunction with FICO, provider of the eValues program, to integrate Deal Management, streamline the process, and deliver highly targeted, timely offers to members of Sam's Club.  

NEW YORK — Members-only luxury retailer Gilt Groupe announced that it is launching a new standalone website for men. According to the company, Park & Bond (www.parkandbond.com) merges a curated selection of the world's best brands with a continuously updated mix of editorial content designed to give guys the inspiration and advice they need to look their best.

A slew of retailers are scheduled to report second-quarter earnings in the coming weeks and among the more highly anticipated reports are results from Walmart and Target. 

Walmart is due up first on Aug. 16 followed by Target on Aug. 17.

New York City -- Marketers attempting to understand consumer habits that influence mobile marketing can get a revealing glimpse into the mindset of the mobile consumer through the newly released 2011 Mobile Consumer Report from Experian Simmons, a part of Experian Marketing Services.

New York City -- Finish Line has chosen Maxymiser, a global expert in conversion rate optimization solutions, to perform website testing and segmentation for finishline.com. Maxymiser will help Finish Line successfully implement website optimization to improve the online customer experience and achieve business goals.

Reston, Va. -- Online U.S. retail spending in second quarter 2011 reached $37.5 billion for the quarter, up 14% versus year ago, comScore reported Monday. This growth rate represented the seventh consecutive quarter of positive year-over-year growth and third consecutive quarter of double-digit growth rates.

Costco and BJ’s Wholesale Club continue to produce solid sales growth aided by high gas prices, shoppers desire to save money and their ability to pass through food price inflations.