Consumer Analytics

By Randy Dunn, Director of Global Sales & Professional Services, Tyco Retail Solutions

During the last decade, RFID has been pronounced dead several times. It’s been mocked and criticized. It’s been shelved and tabled. Yet, there has been no substitute technology offering the same unparalleled benefits.  

Retailers were already leery about the outlook for consumer spending this holiday season and reports Wednesday of record auto sales in August only add to the concern.

Both Walmart and Target reported disappointing second quarter sales and tempered their outlook for the full year. Conversely, car salespeople across the country were clinking champagne glasses and cashing commission checks as their employers, everyone from Mazda to Honda to Porsche and Ford, said August was a record month.

Austin, Texas – U.S. consumers are dramatically increasing their usage of online and mobile coupons. According to the latest Shoppers Trend Report from RetailMeNot and The Omnibus Company, while printable coupons remain the most widely used type of coupon (60%), online coupon usage has nearly doubled (29% compared to 16% three years ago) and mobile coupon usage has nearly tripled in the past three years (10% compared to 4% three years ago).

Ninety-two percent of consumers use some type of coupon. Other notable findings include:

Dallas – Neiman Marcus is introducing a redesigned blog entitled, the blog. This replaces the brand's existing blog, NMdaily.

Redwood City, Calif. -- Online fashion retailer Revolve is leveraging the eCommera Dynamic Action solution to perform daily analysis of a broad set of data points. By analyzing disparate information ranging from search and affiliate data to merchandising and shipping data on a unified basis, Revolve seeks to improve its business decision-making.

Jeff Zoss and Scott Simerlein have joined The Grocery Shopping Network, Inc., a provider of digital shopper planning and marketing tools for grocery retailers, consumer packaged goods companies and shoppers.

Internet services company Rakuten has acquired the global video streaming platform known as Viki as it looks to advance its digital content offerings and extend Internet services to new markets.

The world’s largest digital coupon marketplace, RetailMeNot.com, has introduced new functionality and platform integration capabilities to its popular service with the launch of version 3.0 of its iOS and Android coupons app.