Consumer Analytics

Washington, D.C. -- The National Retail Federation on Thursday urged the Federal Trade Commission to move cautiously in establishing regulations for mobile payments, and said any rules that are adopted should parallel those for the underlying form of payment and not be specific to the technology.

Port Washington, N.Y. -- Price trumps sales and special deals, customer service, and convenience as a factor in deciding where to shop for the majority of U.S. consumers, according to a survey by The NPD Group.

Deerfield, Ill. -- Walgreens launched a new online tool called “Find Your Pharmacist,” that allows customers to select a pharmacist by matching their health care needs with the areas of expertise, specialties, languages and clinical backgrounds of Walgreens pharmacists.

By Joel Alden, Hana Ben-Shabat, Bobby Wehmeyer and Basil Wuson, A.T. Kearney

To continuously delight customers, most retailers constantly alter product assortments, adjust prices or service offerings and refocus customer experiences. But how often are these actions based on meaningful consumer insights? When the phrase “consumer insight” is misused to refer to simple market research or interesting tidbits of information, then resulting business actions are often hit-or-miss.

For the third time in the past five months, Walmart chief merchandising and marketing officer Duncan Mac Naughton is representing Walmart at a major investor conference. Smart move considering expectations of further U.S. same-store sales acceleration has served as a catalyst for Walmart shares, which are trading near a 52-week high.

AUSTIN — While 46% of consumers are more inclined to purchase a product if it is eco-friendly, nearly 60% are unwilling to pay more money for that eco-friendly product or service, according to new research.

NEW YORK — A report released by Bloomberg showed that household confidence improved last week to match the highest level in four years. 

The Bloomberg Consumer Comfort Index was minus 31.4 in the period ended April 15, compared with minus 32.8 over the previous seven days. The reading equaled that from two weeks earlier as the best since March 2008.

Despite the strong showing, the monthly expectations measure fell from a one-year high, showing ongoing concerns that too many Americans are still unemployed.

New York -- A report released Thursday by Bloomberg showed that household confidence improved last week to match the highest level in four years. 

The Bloomberg Consumer Comfort Index was minus 31.4 in the period ended April 15, compared with minus 32.8 over the previous seven days. The reading equaled that from two weeks earlier as the best since March 2008.

Despite the strong showing, the monthly expectations measure fell from a one-year high, showing ongoing concerns that too many Americans are still unemployed.

Duluth, Minn. -- Apparel retailer Maurices said Thursday it has debuted a new mobile application designed to enhance its customers’ in-store shopping experience.

Denver -- Research results released Tuesday by The Integer Group and M/A/R/C Research found that, despite a shopping list being a tool to stay on budget and eliminate unnecessary purchases, nine out of 10 shoppers still buy items not on their list.

The shopper behavior study, called The Checkout, showed that 66% of those who purchase off-list items were motivated by a sale or promotion. Thirty percent said they found a coupon, and 23% wanted to pamper themselves.