Consumer Analytics

Dallas — SRS Real Estate Partners has appointed Matias Campins as director of research to the Dallas/Ft. Worth headquarters office. Campins will oversee the delivery of research services across the company and stay informed of research platform capabilities to ensure competitiveness within the retail industry.

Washington, D.C. - More Americans this year are expected to put their tax returns in the bank. According to the National Retail Federation (NRF)’s Tax Returns Survey conducted by Prosper Insights & Analytics, 46% of those expecting a refund this year will put their money into savings, up from 44% last year and the highest percent in the survey’s history.

Emeryville. Calif. - Jamba Juice Company has unveiled its new Jamba Insider Rewards customer loyalty program in stores nationwide. Now, typing a phone number entry on a touch-screen allows Jamba Juice customers to earn rewards, personalized offers, and free products without the need to carry a rewards card at every point of sale.   

Shopzilla, a leading source for connecting buyers and sellers online, has acquired Connexity, a pioneer in the programmatic media buying and optimization space.

More Americans this year are expected to put their tax returns in the bank. According to the National Retail Federation (NRF)’s Tax Returns Survey conducted by Prosper Insights & Analytics, 46% of those expecting a refund this year will put their money into savings, up from 44% last year and the highest percent in the survey’s history.

New York -- The costs related to Target's  data breach have now exceeded $200 million for financial institutions, according to  the Consumer Bankers Association and the Credit Union National Association, the Associated Press reported. The $200 million figure does not include the cost of any a fraudulent activity, which would push the cost of the breach to the industry higher as consumers are not held liable.

The two trade associations said that 21.8 million of the 40 million compromised credit and debit cards have been replaced.

Washington, D.C. -- The Future of Privacy Forum, a Washington, DC-based think tank seeking to advance responsible data use and consumer privacy, and The Wireless Registry Inc., the first global registry of wireless names and identifiers, announced the launch of a new platform that will allow consumers to easily and quickly opt-out of mobile location analytics at thousands of locations in the U.S.
 

Washington, D.C. -- The Retail Industry Leaders Association (RILA) has entered into a partnership with the National Cyber-Forensics and Training Alliance (NCFTA) to enhance cyber security information sharing and expand retailers’ proactive and vigilant approach to cyber threats to protect consumers against criminals.

New York -- nGage Labs and Web Decisions have entered into an arrangement that combines nGage’s personalized mobile customer engagement capabilities with Web Decision’s omnichannel marketing database solutions to create a fully integrated database-drive mobile customer engagement solution.

By Jason Roeder,  PowerhouseDynamics

As weather patterns and energy costs become less predictable, the need to maximize savings, gain control and monitor energy usage with minimum staff effort moves from the “nice-to-have” to “must-have list.”