Consumer Analytics

Alexandria, Va. - A majority of Americans say they are optimistic about the economy and low gas prices are driving the optimism. Overall, survey results released by the National Association of Convenience Stores (NACS) shows that 52% of Americans are optimistic about the economy, an eight-point jump from March.

Denver - The Running Specialty Group, a division of The Finish Line Inc., is entering a strategic agreement with Pear Sports, a mobile fitness and training content platform, for the launch of the RSG training channel, an interactive training platform and tracking tool which will integrate with the retailer’s store based training programs nationwide.

Orlando, Fla. - Olive Garden has entered into an agreement with Ziosk to begin the introduction of tabletop tablets in all of its restaurants nationwide. Olive Garden has been testing Ziosk in a select number of its restaurants since 2014, and the feedback from guests and servers has been positive.

Oslo, Norway - Scandinavian multinational supermarket chain Rema 1000 will be leveraging Revionics lifecycle pricing solutions in all product categories across all of its retail stores. Utilizing advanced science and predictive analytics, Rema 1000 will be able to strategically manage pricing and consistently align it with brand image, offer promotions that are compelling and profitable and more accurately forecast and measure key financial metrics.

When retailers' customers aren’t happy, how do they really know? Many key metrics, such as Net Promoter Score (NPS) and Customer Satisfaction Score (CSAT), are born from accumulated survey results and don’t capture true happiness. Surveys focus on whether a customer is satisfied, which is very different from happieness. These are two very different things. So, the question becomes: Are companies really primed to measure customer happiness, or are they settling for a rationalized alternative created by linguistic gymnastics in a survey?

CNBC host and investment advisor Jim Cramer breaks down the impact of cheap oil and the labor outlook with a view toward which retailers are best positioned to win.

A recent feature on the Thestreet.com featured 18 of Cramer’s top picks in the retail world, including many familiar names which have already enjoyed a nice run and are trading at or near their 52 week high.

Pittsburgh – Smartphone users are looking for something. According to a new report from Branding Brand's Mobile Commerce Index, 43% of all smartphone traffic came from search in first quarter 2015, a 5% increase compared to fourth quarter 2014.

According to the report, 27% of smartphone traffic arrived direct; 16% arrived from email; and 14% arrived from referrals.

Millennials are not loyal to fashion brands, according to a new study. In fact, 45% of those surveyed by LIM College say nothing can be done to retain them.

This is according to the results of a new survey, "Shopping Trends Among 18-25 Year-Olds," conducted by LIM College Professors Robert Conrad and Kenneth M. Kambara, Ph.D.