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Consumer Analytics

  • Survey: Frequency, delight important indicators of customer loyalty

    Hackensack, N.J. – Frequency of customer visits and customer delight are crucial indicators of customer loyalty. According to a new survey of 1,000 adult U.S. consumers from branding firm Strativity Group Inc., almost 40% of customers interact with their favorite company at least weekly.

  • Survey: U.S. in no rush to buy wearable devices

    Charlotte, N.C. -- Shoppers in the United States are in no hurry to buy a wearable device, according to a survey by Carlisle & Gallagher Consulting Group, a business and technology consulting firm exclusively focused on the financial services industry. The findings suggest that future adoption of the technology will be driven by attractiveness, alerts and payments functionality.

  • EBay plans to spin off Paypal in third quarter

    EBay painted a mixed financial picture for the first quarter, with lower revenue from its marketplaces division and higher revenue from its Paypal division, which the company said it plans to spin off later this year.

  • Study: Amazon dominates U.S. smartphone shoppers

    Seattle - While Amazon is winning the battle for smartphone shoppers in America, it has yet to achieve the same dominance in at least 10 other countries internationally. This is the key finding of a monthly report from Informate Mobile Intelligence that tracked and measured consumer use of smartphones in 12 countries during February 2015.

    The new report reveals shopping apps as having the highest penetration in the U.S. at 60%, followed by India at 46%. The other 10 countries measured, by comparison, only had a median reach of about 18%.

  • NPD: Online, smaller metro markets driving apparel sales

    New York -- New York and Los Angeles may be the largest U.S. markets in terms of apparel sales, but online and smaller markets such as Orlando, Florida, and Washington, D.C., are the top markets driving both growth rate and dollar volume increases for the industry, according to global information company The NPD Group.  

    Both Orlando and Washington had strong performance across in-store and online channels.

  • Target responds to Lilly Pulitzer frenzy and angry customers

    New York -- Target Corp. is responding to customers frustrated by their inability to buy items from the chain’s Lilly Pulitzer collection. The limited-edition line went live in the stores and online Sunday morning, with most of the items selling out within minutes.

  • Study: Retail breach exposure worsens

    Mountain View, Calif. – It’s not just media hype – retailers’ exposure to data breaches really is getting worse. According to the 2015 Internet Threat Report from security technology provider Symantec, 11% of all data breaches Symantec recorded in 2014 hit retailers.

    Only the healthcare industry represented a larger share of breaches. In addition, retailers provided a leading 59% of all identities revealed in breaches during 2014. Total breach incidents during the year rose 23% compared to 2013.

  • Study: Amazon, HSN among best customer experiences

    New York – Retailers Amazon.com, HSN, Newegg, QVC and Zappos.com were among the 15 companies receiving the highest ratings in the 2015 Forrester Research Customer Experience Index. Forrester data indicates that improving the customer experience is a strategic priority for 73% of businesses, yet only 1% of companies deliver an excellent customer experience.

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