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Consumer Analytics

  • Which retailer will dominate online holiday shopping?

    A familiar name factors heavily into the online holiday shopping plans of consumers.

  • IT Outsourcing

    The need for technology innovation in retail has never been greater, and the proper assets and expertise are not always available in-house.

  • Google mobilizes shopping experience

    Just in time for the holidays, Google is revamping its Google Shopping online marketplace to make it more mobile-friendly.

    In a blog post, Google explains that mobile shopping-related searches now exceed desktop-based shopping-related searches, meaning online shopping has shifted from a “marathon” to “moments.” To help better capture mobile consumers at the moment they are looking to buy a product, Google is now displaying the most commonly searched categories in response to broad search terms.

  • Survey: Which retailer will dominate online holiday shopping?

    A familiar name factors heavily into the online holiday shopping plans of consumers.

    According to a new poll from Reuters and Ipsos, 51% of consumers plan to do most or all of their online holiday shopping at Amazon.com. This dwarfs the next-most-popular specific retailer, Walmart, favored by 16%.

    Other traditional and online retailers combined for the second-highest response of 18%. Other popular retailers with low responses include Target (3%) and Macys (2%).

  • eBay Enterprise: Don’t fall for online fraud myths

    Digital gift cards are less risky than retailers think, and that’s not the only common piece of online fraud “wisdom” that is false.

    The Technology Fraud Lab at eBay Enterprise has released a list of five online fraud myths. These include:

    • Myth #1: Digital gift cards are too risky to sell.

  • Holiday shoppers want a seamless experience

    Retailers looking to satisfy customers this holiday season need to be sure all channels are aligned and working properly.

  • Salesforce: Holiday shoppers want seamless experience

    Retailers looking to satisfy customers this holiday season need to be sure all channels are aligned and working properly.

    The new "2015 Connected Shoppers Report” of more than 2,000 adults commissioned by Salesforce and conducted by Harris Poll demonstrates that in order to succeed, retailers need to accelerate digital transformations to provide personalized, one-to-one customer journeys.

  • The top online customer service provider is…

    A retailer noted for consistently strong online customer service has received top ranking once again.

    For the second consecutive quarter, L.L Bean is the top-ranked company in Stella Benchmarks from StellaService. During the third quarter of fiscal 2015, L.L .Bean ranked within the top 10 for four of five service areas in Stella Benchmarks, including phone (No. 5), email (No. 3), chat (No. 7) and returns (No. 4). In shipping, L.L. Bean ranked outside the top 25.

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