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Consumer Analytics

  • City Sports on the move

    Boston -- Boston-based City Sports has entered a new state.

    The specialty store retailer announced the opening a 10,000-sq.-ft. store at Mosaic District, a mixed-use lifestyle center located in Merrifield, Virginia.

  • Whole Foods and Instacart move a whole lotta groceries

    Austin, Texas – Whole Foods Market and Instacart have officially been partnering for online grocery deliveries for one year, and have moved an impressive amount of merchandise in that time.

  • The Shopper ‘Journey’ is Actually a Minefield

    The more we learn about real-world customer experiences, the more we see that we've been horribly naive about the role that mobile devices play in shoppers' lives.

  • Study: Online shopping crosses channels

    Teaneck, N.J. – Online shopping is here to stay and increasingly occurring across a variety of channels.

    According to the sixth annual Shopping Experience Study of more than 5,000 consumers by Cognizant, 64% of respondents said they buy online at least once a month, and 13% make weekly purchases.

  • Report: Amazon Prime Day impacts back-to-school

    Chicago – The introduction of Amazon Prime Day on July 15 created a new mid-summer e-commerce event that had a profound impact on back-to-school shopping.

    According to a new study from Market Track, Prime Day and the resulting widespread competitive response created a brand new shopping event only two weeks before the peak back-to-school shopping period.

  • Report: Physical stores and technology have strong appeal for ‘omnishopper’

    New York -- While the use of technology in shopping is almost universal, brick-and-mortar stands strong, with the “omnishopper” choosing physical stores for better customer service and a faster, more social buying experience.

    That’s one of the key findings of a report released on Wednesday by MasterCard, which notes that the continued appeal of physical retail might be a contributor to e-commerce’s relatively flat growth as a share of total retail sales (7.5% globally).

  • Wish lists go omnichannel

    Wayne, N.J. – The days of kids using pencils to write holiday wish lists in poor handwriting may be over.

    Toys “R” Us is offering the #TRUHotToyList, an omnichannel listing of the holiday season’s hottest toys.

  • Report: Smaller retailers not worried about EMV

    Austin, Texas – Many smaller retailers only consider meeting the upcoming Oct. 1 deadline for EMV compliance as a small concern.

    Despite the fact retailers face a shift in payment card fraud liability if they do not have EMV-compliant POS systems in place by Oct. 1, a new study from Software Advice finds that only 22% of small-to-midsized business (SMB) retailers are prepared to meet the deadline. However, the percentage of SMB retailers who are EMV-compliant has doubled from 11% in 2014 to 22% today.

  • Study: Consumers give data, but for what?

    Toronto – Consumers are willing share their personal data with brands — even though they feel they aren’t getting much value in return.

    According to a new study from marketing loyalty and analytics provider Aimia, 80% of consumers around the world are willing to share key pieces of personal information with brands.  

    Yet only 8% of consumers around the world feel as though they are actually receiving better offers from companies as a result of sharing their details.

  • Online services network taps former Best Buy exec as CEO

    Indianapolis – With retailers like Amazon.com entering the online services market, online services network Angie’s List is tapping a veteran retail e-commerce executive to run the company.

    Scott Durchslag, who served as president of e-commerce and global marketing at Best Buy from 2012-2014, has joined Angie’s List as president and CEO.

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