Consumer Analytics

Like the principle of yoga, Lululemon Athletica knows the value of learning from a journey — in this case, its shoppers’ journeys.   In fact, this information will help the athletic apparel retailer hit its newest milestone: “touching one billion people and doubling our revenue over the next five years,” Miguel Almieda, Lululemon’s executive VP digital, said at last week’s NRF Convention and Expo in New York City.   

PayPal credits partnerships for its revenue increase during the fourth quarter, as well as throughout 2016.   The digital payments company reported a 17% jump in revenue to $2.981 billion for the fourth quarter ended December 31, 2016. During this timeframe, PayPal also added 5.4 million active customer accounts; and 1.8 billion payment transactions, an increase of 23%. The company also reported $99 billion in total payment volume (TPV), up 22%.  

A new acquisition by Alibaba positions the company to accelerate the accessibility of global financial services.   Ant Financial Services Group, Alibaba’s e-payment arm and the parent company of Alipay, is purchasing money transfer firm MoneyGram for approximately $880 million, according to Business Insider.   

Fraud, cyber and security incidents escalated in 2016.   That’s according to the “Kroll Annual Global Fraud and Risk Report,” which surveyed executives worldwide across multiple industries and geographies. The study noted that 82% of the respondents experienced a fraud incident in the past year compared to 75% in 2015.  

The omnichannel evolution has begun — and more retailers are adopting the business strategy to better meet shoppers’ needs.   That’s according to “Retail Insight: Moving Beyond Omnichannel,” a report from SPS Commerce and conducted by Retail Systems Research. The study, which is based on responses from more than 500 retailers, suppliers and logistics firms worldwide, said that more than 35% of retailers are on track with their omnichannel execution, up nearly 200% year-over-year.  

J.C. Penney is shoring up its commitment to its new technology lab in Bangalore, India.   The chain has tapped Snehil Gambhir as VP and managing director of its global in-house center (GIC). Tasked with leading all operations at the company’s GIC, he will support and expand a variety of key business functions, including IT, digital, store operations, analytics, marketing, infrastructure and merchandise operations.  

Kevin Scott is joining Microsoft in the newly created role of chief technology officer (CTO).   Scott most recently served senior VP of infrastructure at LinkedIn, which Microsoft purchased in June for $26 billion.   

The Chinese e-commerce giant had a very merry holiday as its December quarter sales surged 54% year-over-year (YoY).   Alibaba’s sales hit $7.7 billion for the three months ended on Dec. 31, 2016, exceeding analysts’ expectation of $7.3 billion. The increase is also prompting the retailer to “adjust up our 2017 fiscal year revenue guidance from 48% to 53% year-over-year growth,” said Maggie Wu, CFO of Alibaba Group.