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Consumer Analytics

  • Grocery giant partners with Uber to expand home delivery

    The Kroger Co. is testing a solution to solve “the last mile” of omnichannel retail — the post-purchase operations focused on getting merchandise into shoppers’ hands quickly and efficiently.   

  • Amazon putting Alexa inside iPhones

    Amazon is making it a lot easier for customers to speak with its voice assistant.     The online giant on Thursday started integrating Alex into its main shopping app on the iPhone, with a full rollout expected by the end of next week.     Users will be able to ask Alexa for help with shopping, and also to stream books from their Kindle library, play media and request information such as news, weather or sports scores.    

  • Report: Fast-food giant enters mobile ordering race

    It’s easier than ever for McDonald’s customers to order a Big Mac — and avoid long lines at service counters.   The fast-food chain began testing mobile ordering and payment functionality within its app at 29 restaurants in Monterey and Salinas, California, on Wednesday, March 15. Another 51 restaurants in Spokane, Washington, are slated to launch the service on March 20, according to Reuters.   

  • Off-pricers in big expansion push

    Forget about online. The biggest threat to Macy’s and other department store retailers is coming from bricks-and-mortar.   Speaking at a recent conference in New York City, Macy's CFO Karen Hoguet said off-price retailers have proven a bigger long-term challenge to the company than the Internet, CNBC reported.

  • Home decor brand bolsters offering through predictive analytics

    With increased competition in the home furnishings category heats up, Pier 1 Imports wants to feature better assortments and pricing decisions to attract and retain shoppers.   The retailer is adopting a new predictive analytics solution from First Insight, which is designed to help it make quicker and more accurate design, buying and pricing decisions, as well as evaluate opportunities for new product launches.   

  • Study: More than half of U.S. shoppers haven’t tried BOPIS

    More omnichannel retailers offer buy-online-pickup-in-store (BOPIS) services to shorten their delivery windows. Yet, 60% of shoppers have yet to take advantage of the service.   That’s according to a new report, “Buy Online, Pick-up In-Store” from ChargeItSpot, which was based on responses from over 2,074 shoppers at 20 malls across the country.  

  • Report: Majority of shoppers feel they ‘know more’ than store associates

    Brick-and-mortar retailers are fighting harder than ever to remain relevant among digitally driven shoppers.   This is not an easy task as 83% of shoppers believe they're more knowledgeable than retail store associates — often due to the online research they conduct before entering a store, according to a new survey from Tulip Retail.   

  • The Science Behind Successful Online Gifting & What To Avoid To Protect Your Brand

    People love to give gifts.   

  • Survey: Mobile wallet adoption has flatlined

    Mobile wallet usage in the United States remains small, and shows no signs of increasing anytime soon.   This was according to “PYMNTS/InfoScout Mobile Payment Adoption,” a new report from PYMNTS.com. The survey, which was conducted in March 2017 among more than 7,655 consumers, said less than one in 20 consumers who have one of the main mobile wallets (Apple Pay, Sam-sung Pay, and Android Pay) use it regularly.   

  • Bon-Ton misses Q4 estimates

    Weak traffic and unseasonably warm weather impacted Bon-Ton’s earnings for the fourth quarter.   For the period ending January 28, 2017, the department store chain reported net income of $44.7 million, or $2.09 per diluted share. These earnings fell short of analyst estimates by 37 cents.   The chain reported revenue of $900 million for the period, and comparable store sales decreased 4.7%.  
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