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RadioShack and IBM’s Smarter Commerce team to drive sales
Orlando, Fla. -- IBM announced Thursday at its Smarter Commerce Global Summit that RadioShack Corp. is working with IBM's cloud-based solutions to improve price image and pricing operations over the entire pricing lifecycle.
The solutions being used by RadioShack are part of IBM's cloud-based merchandising analytics software and services, which help companies define the optimal price points and product mix based on customer buying trends.
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Merging POS and Loyalty Card Data to Increase Sales, Customer Insights for Retailers
By Kent Smith, [email protected]
Virtually all grocery stores, especially large chain grocery operators, are dealing with the same dilemma when it comes to clustering customers by linking point-of-sale data with loyalty card program information.
And, based on the two very different types of data generated by POS and loyalty cards, it’s obvious to see why grocers are in a quandary on how to approach the issue.